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[10/06/09 - 10:31 AM]
FOX Achieves Earliest Fall Lead in Network's History
FOX spins the numbers for the week of September 28-October 4.

[via press release from FOX]

NATIONAL NIELSEN RATINGS FOR THE WEEK OF SEPTEMBER 28 � OCTOBER 4, 2009

FOX ACHIEVES EARLIEST FALL LEAD IN NETWORK'S HISTORY

Sees Season-Over-Season Gains on Four Out of Seven Nights

FOX's Fall continued its successful streak last week, as the network came in at No. 1 among 18-49 with a 3.1/9 and tied ABC as this Fall's No. 1 network in the adult demo. This marks the first time the network has won a week so early in the broadcast season, allowing FOX to remain the only broadcast network to see season-over-season gains this Fall in both Adults 18-49 (+11%) and Total Viewers (+7%).

Additionally, FOX's lineup this Fall has already yielded double-digit gains in Adults 18-49 on four out of seven nights of programming, led by the steady growth of fan favorites HOUSE, SO YOU THINK YOU CAN DANCE, and its Sunday Animation Domination block, as well new hit series GLEE.

FOX opened the week with its Monday lineup of HOUSE and the season premiere of the emerging LIE TO ME. The new Monday night combination proved to be successful, leading FOX to win the night among Adults 18-49, Adults 18-34 and Teens, as well as doubled the network's ratings on the same night last year.

� Week two of HOUSE delivered yet again strong numbers, bringing in a 5.8/15 among Adults 18-49, making it the highest rated program of the night among Adults 18-49, Adults 18-34, Adults 25-54 and Teens.

� HOUSE won the 8p hour among Adults 18-49, Adults 18-34/25-54, Teens, Women 18-49/18-34/25-54 and Men 18-49/18-34/25-54.

� The season premiere of LIE TO ME posted a 2.9/7 among Adults 18-49 and grew substantially over FOX's programming on the same night last year, making gains of +38% among Adults 18-49, +37% among Adults 18-34, and +45% in Total Viewers.

FOX continued to show growth on Wednesday, with strong performances from both SO YOU THINK YOU CAN DANCE and GLEE contributing to the network's No. 1 ranking for the night among Adults 18-49, Adults 18-34 and Teens. Additionally, among Adults 18-34, FOX outperformed its nearest competitor of the night (ABC) by an impressive +50%.

� Week four of SO YOU THINK YOU CAN DANCE delivered a 2.7/8 among Adults 18-49 and tied with its premiere as its highest rating for this season so far. The dance competition show made solid gains over last week's numbers, increasing +8% among Adults 18-49 and +24% in Total Viewers.

� SO YOU THINK YOU CAN DANCE won the 8p hour among Adults 18-49, Adults 18-34, Teens, and key Male and Female demos.

� Viewers stuck with GLEE in its fourth week, bringing in a 3.3/9 among Adults 18-49 and growing over last week's numbers by +6% in Adults 18-49, +6% in Adults 18-34, and +12% in Total Viewers. GLEE was the highest rated program of the night among Adults 18-34, Teens, Women 18-49 and Women 18-34, beating ABC's series premieres of Hank and The Middle in the young adult demo.

� So far, GLEE has made significant gains over FOX's regular Fall '08 average in the Wednesday 9p hour, increasing +83% among Adults 18-49, +125% among Adults 18-34, +82% among Teens and +45% in Total Viewers.

FOX's Sunday night animation lineup was up +19% among Adults 18-49 from its comparable night last season. FOX was up +17% among Adults 18-34 and +21% in Total Viewers and won the night in Adults 18-34 and Teens.

THE SIMPSONS posted a strong 4.4/11 among Adults 18-49, up +2% among Adults 18-49 from its premiere last week and up +13% in Total Viewers. Compared to its Fall '08 average, THE SIMPSONS is up +16% among Adults 18-49, +18% among Adults 18-34 and +11% in Total Viewers.

The second episode of THE CLEVELAND SHOW delivered a 4.4/11 among Adults 18-49 and so far this season has outperformed last year's King of the Hill average by +57% among Adults 18-49, +71% among Adults 18-34 and +44% in Total Viewers.

FAMILY GUY continued to bring in impressive numbers with 5.1/12 in Adults 18-49, and outperformed its Fall '08 average by +37% among Adults 18-49, +40% among Adults 18-34 and +30% in Total Viewers.

AMERICAN DAD posted a 3.6/9 among Adults 18-49 and also outperformed last year's Fall delivery by +24% among Adults 18-49, +28% among Adults 18-34 and +18% in Total Viewers.

Program Rankers

FOX had 5 of the Top 20 programs among Adults 18-49: HOUSE (No. 3), FAMILY GUY (No. 6), THE OT (No. 8), THE CLEVELAND SHOW (No. 12 tie) and THE SIMPSONS (No. 12 tie).

FOX had 7 of the Top 20 programs among Adults 18-34: FAMILY GUY (No. 2), HOUSE (No. 4), THE CLEVELAND SHOW (No. 5), THE SIMPSONS (No. 6), AMERICAN DAD (No. 7), THE OT (No. 9) and GLEE (No. 13).

FOX had 7 of the Top 20 programs among Teens: FAMILY GUY (No. 1), THE CLEVELAND SHOW (No. 2), AMERICAN DAD (No. 3), THE SIMPSONS (No. 5), HOUSE (No. 6), GLEE (No. 9 tie) and THE OT (No. 9 tie).

FOX had 2 of the Top 20 programs in Total Viewers: HOUSE (No. 9) and THE OT (No. 19).

Week 9/07/09-9/13/09: Live+7

NIGHTLY AND PROGRAM HIGHLIGHTS - SEPTEMBER 28 � OCTOBER 4, 2009

MONDAY

8:00-9:00 HOUSE: (A18-49: 5.8/15, 14.7 Mil Total Viewers, HH: 8.5/13)

9:00-10:00 LIE TO ME (P): (A18-49: 2.9/7, 7.7 Mil Total Viewers, HH: 4.8/7)

8:00-10:00 FOX PRIME: (A18-49: 4.4/11, 11.2 Mil Total Viewers, HH: 6.7/10)

FOX won the night among Adults 18-49, Adults 18-34 and Teens and more than doubled FOX's delivery on the same night last year (Terminator: Sarah Connor Chronicles and Prison Break on 9/29/08), growing +120% among Adults 18-49 (4.4/11 vs. 2.0/5), +141% among Adults 18-34 (4.1/11 vs. 1.7/5) and +111% in Total Viewers (11.2 vs. 5.3 Mil).

Week two of HOUSE posted a 5.8/15 among Adults 18-49 and was the highest rated program of the night among Adults 18-49, Adults 18-34, Adults 25-54 and Teens out-delivering ABC's Dancing With the Stars and Castle, CBS' How I Met Your Mother, Accidentally on Purpose, Two & A Half Men, Big Bang Theory and CSI: Miami and NBC's Heroes, the series premiere of Trauma and Jay Leno.

HOUSE showed significant gains compared to its week two performance last year on Tue., 9/23/08, gaining +14% among Adults 18-49 (5.8/15 vs. 5.1/14), +19% among Adults 18-34 (5.6/16 vs. 4.7/15) and +19% in Total Viewers (14.7 vs. 12.4 Mil).

HOUSE won the 8p hour among Adults 18-49, Adults 18-34/25-54, Teens, Women 18-49/18-34/25-54 and Men 18-49/18-34/25-54.

So far this season HOUSE outperforms its 08/09 season average by +36% among Adults 18-49 (6.4/16 vs. 4.7/13), +47% among Adults 18-34 (6.3/17 vs. 4.3/13) and +36% among Total Viewers (16.3 vs. 12.0 Mil).

The season premiere of LIE TO ME posted a 2.9/7 among Adults 18-49 and grew substantially over FOX's programming the same night last year (Prison Break, 9p on 9/29/08): +38% among Adults 18-49 (2.9/7 vs. 2.1/5), +37% among Adults 18-34 (2.6/7 vs. 1.9/5) and +45% in Total Viewers (7.7 vs. 5.3 Mil).

LIE TO ME ranked No. 3 in the hour among Adults 18-49 and No. 2 in Adults 18-34.

TUESDAY

8:00-9:00 HELL'S KITCHEN: (A18-49: 3.1/9, 6.6 Mil Total Viewers, HH: 3.8/6)

9:00-10:00 SO YOU THINK YOU CAN DANCE (P): (A18-49: 2.4/6, 5.2 Mil Total Viewers, HH: 3.0/5)

8:00-10:00 FOX PRIME: (A18-49: 2.7/8, 5.9 Mil Total Viewers, HH: 3.4/5)

HELL'S KITCHEN at 8p (3.1/9) was on par with its performance last week (3.2/9) and ranked No. 3 in its hour among Adults 18-49 and No. 2 in Adults 18-34 and Teens.

The Tuesday premiere of SO YOU THINK YOU CAN DANCE achieved a 2.4/6 among Adults 18-49. SO YOU THINK YOU CAN DANCE ranked No. 4 in the 9p hour among Adults 18-49 and Teens and No. 3 in Adults 18-34. In head to head competition in the 9p hour SO YOU THINK YOU CAN DANCE outperformed ABC's Dancing With The Stars by +35% among Adults 18-34 (2.7/8 vs. 2.0/6).

FOX ranked No. 3 for the night among Adults 18-49 and No. 2 among Adults 18-34 and Teens.

WEDNESDAY

8:00-9:00 SO YOU THINK YOU CAN DANCE: (A18-49: 2.7/8, 6.8 Mil Total Viewers, HH: 4.1/7)

9:00-10:00 GLEE: (A18-49: 3.3/9, 7.4 Mil Total Viewers, HH: 4.4/7)

8:00-10:00 FOX PRIME: (A18-49: 3.0/9, 7.1 Mil Total Viewers, HH: 4.3/7)

FOX ranked No. 1 for the night among Adults 18-49 (tie), Adults 18-34 and Teens. In fact, in Adults 18-34 FOX outperformed its nearest competitor of the night by +50% (3.3/11 vs. 2.2/7 for ABC).

FOX showed gains compared to last week among Adults 18-49 (+7%, 3.0/9 vs. 2.8/8) and Total Viewers (+16%, 7.1 vs. 6.1 Mil) and versus the same night last year (Bones and Til Death on 10/1/08) among Adults 18-49 (+25%, 3.0/9 vs. 2.4/6) and Adults 18-34 (+74%, 3.3/11 vs. 1.9/6).

Week four of SO YOU THINK YOU CAN DANCE delivered a 2.7/8 among Adults 18-49 and tied with its premiere as its highest rating so far this season. SO YOU THINK YOU CAN DANCE showed solid gains compared to last week, increasing +8% among Adults 18-49 (2.7/8 vs. 2.5/8) and +24% in Total Viewers (6.8 vs. 5.5 Mil).

SO YOU THINK YOU CAN DANCE won the 8p hour among Adults 18-49, Adults 18-34, Teens, Women 18-49/18-34/25-54 and Men 18-34. SO YOU THINK YOU CAN DANCE took an impressive lead over the competition, outperforming its nearest competitors in the 8p hour by +13% among Adults 18-49 (2.7/8 vs. ABC's 2.4/7) and +67% among Adults 18-34 (3.0/10 vs. 1.8/6 for both NBC and CW).

So far this season SO YOU THINK YOU CAN DANCE shows growth over FOX's regular Fall'08 average in the Wednesday 8p hour by +26% among Adults 18-34 (2.9/10 vs. 2.3/8).

Week four of GLEE at 9p posted a 3.3/9 among Adults 18-49 and grew over last week in Adults 18-49 (+6%, 3.3/9 vs. 3.1/8), Adults 18-34 (+6%, 3.7/11 vs. 3.5/10) and Total Viewers (+12%, 7.4 vs. 6.6 Mil).

GLEE was the highest rated program of the night among Adults 18-34, Teens, Women 18-49 and Women 18-34, out-delivering ABC's series premieres of Hank and The Middle and week two of Modern Family, Cougar Town and Eastwick, CBS' Old Christine, Gary Unmarried, Criminal Minds and CSI: NY, NBC's Mercy, Law & Order: SVU and Jay Leno and CW's America's Next Top Model.

GLEE ranked No. 3 in the hour among Adults 18-49 and No. 1 in Adults 18-34, Teens, Women 18-49 and Women 18-34. GLEE built upon its lead-in by +22% among Adults 18-49 (3.3/9 vs. 2.7/8), +23% among Adults 18-34 (3.7/11 vs. 3.0/10), +62% in Teens (2.1/8 vs. 1.3/5) and +9% in Total Viewers (7.4 vs. 6.8 Mil).

So far this season GLEE shows strong growth compared to FOX's regular Fall'08 average in the Wednesday 9p hour, increasing +83% among Adults 18-49 (3.3/9 vs. 1.8/5), +125% among Adults 18-34 (3.6/11 vs. 1.6/5), +82% among Teens (2.0/7 vs. 1.1/4) and +45% in Total Viewers (7.1 vs. 4.9 Mil).

THURSDAY

8:00-9:00 BONES: (A18-49: 2.7/8, 9.4 Mil Total Viewers, HH: 5.9/10)

9:00-10:00 FRINGE: (A18-49: 2.3/6, 6.0 Mil Total Viewers, HH: 3.6/6)

8:00-10:00 FOX PRIME: (A18-49: 2.5/7, 7.7 Mil Total Viewers, HH: 4.7/8)

Week three of BONES delivered a 2.7/8 among Adults 18-49 and so far this fall is outperforming its Thursday average last season by +7% among Adults 18-49 (2.9/9 vs. 2.7/8), +10% among Adults 18-34 (2.3/8 vs. 2.1/7) and +2% among Total Viewers (9.6 vs. 9.4 Mil).

Compared to FOX's Fall'08 time period performance with regular programming, BONES is up +71% among Adults 18-49 (2.9/9 vs. 1.7/5), +35% among Adults 18-34 (2.3/8 vs. 1.7/5) and +140% among Total Viewers (9.6 vs. 4.0 Mil).

BONES ranked No. 3 in the hour among Adults 18-49 and No. 2 in Adults 18-34.

Week three of FRINGE posted a 2.3/6 for the second week in a row among Adults 18-49. FRINGE is up versus last week by +6% in Adults 18-34 (1.9/5 vs. 1.8/5) and +5% in Total Viewers (6.0 vs. 5.7 Mil).

So far this season FRINGE shows substantial gains compared to FOX's regular programming in the time period last Fall, increasing +32% among Adults 18-49 (2.5/7 vs. 1.9/5) and +51% in Total Viewers (6.5 vs. 4.3 Mil).

FRINGE ranked No. 4 in the 9p hour among Adults 18-49 and Adults 18-34.

FOX ranked No. 3 for the night in Adults 18-49 and No. 4 in Adults 18-34. FOX outperformed NBC for the night for the third week in a row among Adults 18-49.

FRIDAY

8:00-8:31 BROTHERS: (A18-49: 0.8/3, 2.3 Mil Total Viewers, HH: 1.5/3)

8:31-9:01 TIL DEATH (P): (A18-49: 0.8/3, 2.2 Mil Total Viewers, HH: 1.4/3)

9:01-10:00 DOLLHOUSE: (A18-49: 0.9/3, 2.0 Mil Total Viewers, HH: 1.3/2)

8:00-10:00 FOX PRIME: (A18-49: 0.8/3, 2.1 Mil Total Viewers, HH: 1.4/3)

BROTHERS posted a 0.8/3 among Adults 18-49 and ranked No. 5 in the hour among Adults 18-49 and Adults 18-34 and No. 4 among Teens. The premiere of TIL DEATH at 830p delivered a 0.8/3 among Adults 18-49 and ranked No. 5 among Adults 18-49 and Adults 18-34 and No. 3 among Teens.

At 9p DOLLHOUSE posted a 0.9/3 among Adults 18-49 and ranked No. 3 in the hour among Adults 18-49, Adults 18-34 and Teens.

FOX ranked No. 4 for the night in Adults 18-49 and Teens and No. 5 among Adults 18-34.

SATURDAY

8:00-8:30 COPS: (A18-49: 1.5/5, 4.4 Mil Total Viewers, HH: 2.7/5)

8:30-9:00 COPS 2 (R): (A18-49: 1.8/6, 5.2 Mil Total Viewers, HH: 3.1/6)

9:00-10:00 AMW: (A18-49: 1.5/5, 4.8 Mil Total Viewers, HH: 3.0/6)

8:00-10:00 FOX PRIME: (A18-49: 1.6/5, 4.8 Mil Total Viewers, HH: 3.0/6)

COPS at 8p and COPS 2 at 830p each ranked No. 2 in their respective half hours among Adults 18-49 and Adults 18-34 and No. 1 among Women 18-49/25-54.

At 9p, AMERICA'S MOST WANTED ranked No. 2 in its hour among Adults 18-49 and Adults 18-34.

FOX ranked No. 2 for the night on a total primetime basis among Adults 18-49 and Adults 18-34.

SUNDAY

7:00-7:26 NFL OVER-RUN: (A18-49: 10.5/33, 27.6 Mil Total Viewers, HH: 16.3/29)

7:26-8:00 THE OT: (A18-49: 4.9/15, 12.0 Mil Total Viewers, HH: 7.2/13)

8:00-8:31 THE SIMPSONS: (A18-49: 4.4/11, 9.4 Mil Total Viewers, HH: 5.1/8)

8:31-9:00 CLEVELAND: (A18-49: 4.4/11, 8.9 Mil Total Viewers, HH: 4.9/8)

9:00-9:30 FAMILY GUY: (A18-49: 5.1/12, 9.9 Mil Total Viewers, HH: 5.5/8)

9:30-10:00 AMERICAN DAD: (A18-49: 3.6/9, 7.1 Mil Total Viewers, HH: 4.1/6)

7:00-10:00 FOX PRIME: (A18-49: 5.4/14, 12.1 Mil Total Viewers, HH: 7.0/11)

FOX's 8-10p animation block was up +19% among Adults 18-49 from its comparable night last season (4.4/11 vs. 3.7/9 on 10/5/08). FOX was up +17% among Adults 18-34 (5.4/15 vs. 4.6/12) and +21% in Total Viewers (8.8 vs. 7.3 Mil.)

FOX ranked No. 2 for the night among Adults 18-49 and won the night in Adults 18-34 and Teens.

THE SIMPSONS delivered a 4.4/11 among Adults 18-49, up +2% among Adults 18-49 (4.4 vs. 4.3) from its premiere last week and up +13% in Total Viewers (9.4 vs. 8.3 Mil.)

THE SIMPSONS this season has improved upon its Fall'08 average by +16% among Adults 18-49 (4.3/12 vs. 3.7/9), +18% among Adults 18-34 (5.2/15 vs. 4.4/13) and +11% in Total Viewers (8.9 vs. 8.0 Mil.)

In the 8p half hour THE SIMPSONS ranked No. 2 among Adults 18-49 and No. 1 in Adults 18-34, Teens, Women 18-49/18-34 and Men 18-34.

At 8:30p THE CLEVELAND SHOW posted a 4.4/11 among Adults 18-49 and so far this season has outperformed last year's King Of The Hill Fall average by +57% among Adults 18-49 (4.7/12 vs. 3.0/7), +71% among Adults 18-34 (6.0/17 vs. 3.5/9) and +44% in Total Viewers (9.2 vs. 6.4 Mil.)

THE CLEVELAND SHOW ranked No. 2 in its half hour among Adults 18-49 and Adults 18-34 and No. 1 in Teens and Women 18-34.

At 9p FAMILY GUY posted a 5.1/12 among Adults 18-49. For the 09/10 season FAMILY GUY has out-delivered it's Fall'08 average by +37% among Adults 18-49 (5.2/12 vs. 3.8/9), +40% among Adults 18-34 (6.6/17 vs. 4.7/12) and +30% in Total Viewers (10.0 vs. 7.7 Mil.)

FAMILY GUY ranked No. 2 in the half hour among Adults 18-49 and No. 1 in Adults 18-34 (tie) and Teens.

AMERICAN DAD at 9:30p posted a 3.6/9 among Adults 18-49 and so far this season has outperformed last year's Fall delivery by +24% among Adults 18-49 (3.6/9 vs. 2.9/6), +28% among Adults 18-34 (4.6/12 vs. 3.6/9) and +18% in Total Viewers (7.1 vs. 6.0 Mil.)

AMERICAN DAD ranked No. 3 in the 9:30p half hour among Adults 18-49 and No. 2 in Adults 18-34 and Teens.





  [october 2009]  
S
M
T
W
T
F
S
    


· AMERICAN DAD (FOX)
· AMERICA'S MOST WANTED (LIFETIME)
· BONES (FOX)
· BROTHERS (FOX)
· CLEVELAND SHOW, THE (FOX)
· COPS (SPIKE TV)
· DOLLHOUSE (FOX)
· FAMILY GUY (FOX)
· FRINGE (FOX)
· GLEE (FOX)
· HELL'S KITCHEN (FOX)
· HOUSE (FOX)
· LIE TO ME (FOX)
· SIMPSONS, THE (FOX)
· SO YOU THINK YOU CAN DANCE (FOX)
· 'TIL DEATH (FOX)





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