or


[03/04/10 - 09:52 AM]
ABC's Replay "Modern Family" Is the No. 1 Scripted Show at 8pm
ABC spins the numbers for Wednesday, March 3.

[via press release from ABC]

Quick Take for Wednesday, March 3, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC's Replay "Modern Family" is the No. 1 Scripted Show at 8pm In Adults 18-49, Finishing 13% Ahead of NBC's Original "Mercy"

On its First Original Airing in 3 Weeks, "The Middle" is the Top Scripted Show In its Slot in Adults 18-49, Beating NBC's "Mercy" and CBS' "Gary Unmarried"

Surging 66% in Adults 18-49 from its Lead-in Against Fox's 2-Hour "Idol," ABC's "Modern Family" is the No. 1 Scripted Show in its Slot for its 4th Straight Original

"Modern Family - WED 8PM" (8:00-8:30 p.m.)

Opposite the opening half-hour of Fox's 2-hour "American Idol" (Top 10 female performances), ABC's rebroadcast airing of "Modern Family" finished as the No. 1 scripted show at 8:00 p.m. in Adults 18-49 (1.7/5), beating NBC's original "Mercy" by 13% (1.5/4) and tying CBS' original "Old Christine" (1.7/5).

"The Middle" (8:30-9:00 p.m.)

Returning to original for the first time in 3 weeks, ABC's "The Middle" ranked as the No. 1 scripted show at 8:30 p.m. in Adults 18-49 (2.1/6), defeating the second half-hour of NBC's "Mercy" by 24% (1.7/5) and CBS' "Gary Unmarried" by 5% (2.0/5).

"Modern Family" (9:00-9:30 p.m.)

On its first original airing in 3 weeks, ABC's "Modern Family" surged from its lead-in by 67% in Adults 18-49 at 9:00 p.m. against the third half-hour of Fox's 2-hour "Idol." Beating out CBS' "Criminal Minds" in Adults 18-49 (3.5/9 vs. 3.4/9), ABC's "Modern Family" registered as the No. 1 scripted program in its time period for its 4th straight original telecast.

� The ABC freshman comedy stood as Wednesday's No. 1 scripted TV show in Adults 18-34 (3.1/9) for its 4th first-run telecast in a row.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 3/2/10.





  [march 2010]  
S
M
T
W
T
F
S
 


· AMERICAN IDOL (ABC)
· CRIMINAL MINDS (CBS)
· GARY UNMARRIED (CBS)
· MERCY (NBC)
· MIDDLE, THE (ABC)
· MODERN FAMILY (ABC)
· NEW ADVENTURES OF OLD CHRISTINE, THE (CBS)





most recent ratings | view all posts
[07/28/25 - 12:03 PM]
"The Summer I Turned Pretty" Season 3 Draws 25 Million Viewers in Its First 7 Days and Reaches #1 in Over 120 Countries
The show of summer is "Summer."

[07/25/25 - 02:51 PM]
ABC Summer Game Shows "Who Wants to Be a Millionaire" and "Match Game" Return for New Seasons with Multi-Year Highs
"Millionaire" returned for a new season as the No. 1 telecast of the night among Total Viewers (4.24 million), earning its most-watched telecast in over four years.

[07/25/25 - 08:59 AM]
"Live with Kelly and Mark" Grows for the Second Week in a Row in Total Viewers and Households
On Tuesday (7/8/25), featuring Jensen Ackles, "Live with Kelly and Mark" turned in its most-watched telecast (2.285 million) in nearly two months.

[07/22/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Adults 18-49, Leading CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" in the Demo for the 6th Consecutive Week
"Nightline" posted week-to-week increases in Adults 25-54 and Adults 18-49, hitting a 4-week high in the key Adult news demo.

[07/22/25 - 12:01 PM]
Netflix Top 10 Week of July 14: "Untamed" Hunts and "KPop Demon Hunters" Slay in This Week's Top 10
True crime lovers also made their voices heard - documentary series "Amy Bradley Is Missing" appeared at No. 2 on the English TV list, with 12.2 million views.

[07/22/25 - 10:30 AM]
2025 NBA Las Vegas Summer League Viewership Up Double Digits
Said telecasts averaged an audience of 255,000 viewers, up 27% from last year.

[07/22/25 - 08:04 AM]
ESPN, ABC and Disney+ Score Historic Viewership for 2025 WNBA All-Star Events
The Skills Challenge & 3-Point Contest and the WNBA All-Star Game averaged 1.3 million viewers and 2.2 million viewers, respectively.

[07/21/25 - 10:09 AM]
ESPN's Outstanding Nielsen Viewership for First Six Months of 2025: At the Halfway Mark, ESPN has Achieved Multiple Successes Across the Board
ESPN on its own is up 4% year-over-year across the entire day (24 hours of programming) and up 9% when isolating the primetime hours (8-11 p.m. ET).

[07/17/25 - 01:31 PM]
Netflix: What We Watched the First Half of 2025
This report, which captures ~99% of all viewing in the first half of 2025, shows that people watched a lot of Netflix - over 95B hours - spanning a wide range of genres and languages.

[07/17/25 - 09:57 AM]
"Dexter: Resurrection" Debuts to a Killer 3.1 Million Cross-Platform Viewers
Said premiere was up 44% versus "Dexter: Original Sin" and 79% versus "Dexter: New Blood."

[07/16/25 - 04:01 PM]
ESPN Airs Another of Its Most-Watched WNBA Games Ever: Indiana Fever vs Connecticut Sun Averaged 1.7 Million Viewers, Up 48% from Last Year's ESPN Average
Said telecast peaked with 2 million viewers.

[07/15/25 - 02:06 PM]
Viewership for 2025 T-Mobile Home Run Derby Exclusively on ESPN Platforms Up Five Percent From Last Year
An average audience of 5,729,000 viewers watched the event, compared to 5,451,000 viewers in 2024.

[07/15/25 - 01:04 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week
"Nightline" posted Total Viewer gains both week to week and year to year.

[07/15/25 - 12:01 PM]
Netflix Top 10 Week of July 7: "KPop Demon Hunters" Spends Another Golden Week at No. 1 in This Week's Top 10
"The Sandman's" second season entered the Top 10 in 89 countries last week, while claiming the No. 1 spot in English TV with 5.9 million views.

[07/15/25 - 09:04 AM]
ABC Airs Another of Its Most-Watched WNBA Games Ever: Dallas Wings vs Indiana Fever Averaged 2.1 Million Viewers, Up 69% from Last Year's ABC Average
Said audience peaked with 2.5 million viewers.