or


[05/17/10 - 09:23 AM]
ABC Marks Best Non-Oscar Sunday Since January
ABC spins the numbers for Sunday, May 16.

[via press release from ABC]

ABC Marks Best Non-Oscar Sunday Since January

Some early points for ABC's Sunday, ahead of the regular press release.

Opposite CBS' special 3-hour Survivor: Heroes vs. Villains season finale coverage on the night (8-11pm), ABC earned a solid second place on Sunday in Total Viewers and Adults 18-49, while ranking #1 with Women 18-34. Despite the increased competition, ABC generated its strongest non-Oscar Sunday since the beginning of January - since 1/10/10.

ABC's season closer of America's Funniest Home Videos finished a strong #1 in the 7 o'clock hour among Adults 18-49, outdelivering its nearest competition by 18% (CBS' 60 Minutes). In fact ABC's 20-year veteran video clip-show ran #1 the hour for the 4th time in 5 broadcasts in the key young adult sales demo. AFV was up from its year-ago finale in Total Viewers, Adults 18-34, Adults 25-54 and Kids 2-11.

From 8-9pm, the season finale of Extreme Makeover: Home Edition earned second place to the opening hour of CBS' special Survivor: Heroes vs. Villains season finale among Total Viewers and Adults 18-49. ABC's Home Edition outdrew the final hour of NBC's Miss USA by 3.6 million viewers and by 71% in Adults 18-49. Recording artist and actress Demi Lovato (star of Disney Channel's Sonny With A Chance and Camp Rock 2 The Final Jam) built a snowman with the help of the Williams family, and afterwards performed the new Disney's Friends for Change anthem, "Make a Wave." In Total Viewers and Adults 18-49, Home Edition posted its best results in more than 5 months - since 1/10/10.

From 9-10pm, the sixth-season finale of Desperate Housewives finished a strong #2 to Survivor in viewers and young adults, while placing a definitive #1 in the hour across each of the key Women demos (W18-34/W18-49/W25-54). Among Adults 18-49, Housewives registered as the top-rated scripted show on Sunday on each of its last 10 original telecasts this season. Desperate Housewives drew its biggest audience and its highest Adult 18-49 rating in over 5 months - since 1/10/10.

On its fourth-season finale, ABC's Brothers & Sisters took second place to the last hour of Survivor finale coverage, beating the final hour of NBC's Celebrity Apprentice by 4.0 million viewers and by 26% in Adults 18-49. The ABC drama finished #1 in the 10pm hour, beating Survivor, with Adults 18-34 and Women 18-34. Brothers and Sisters was up from its year-ago finale in Total Viewers and Adults 18-34. Building its Adult 18-49 audience for its 4th consecutive telecast, Brothers & Sisters pulled the series' best viewer and young adult numbers since the beginning of January - since 1/10/10.

Quick Take for Sunday, May 16, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC Marks its Top Non-Oscar Sunday Since the Beginning of January

ABC's "AFV" Wins its Slot in Adults 18-49 for the 4th Time in 5 Telecasts

"Home Edition" Closer Generates a 4-Month High in Viewers and Young Adults

"Housewives" Finale Turns in the Series' Top Performance Since Early January

Building its Adult 18-49 Audience for the 4th Week in a Row, "Brothers & Sisters" Generates its Best Viewer and Young Adult Numbers in Over 4 Months

Sunday Night (7:00-11:00 p.m.)

Opposite CBS' special 3-hour "Survivor: Heroes vs. Villains" season finale coverage on the night (8:00-11:00 p.m.), ABC earned a solid second place on Sunday in Total Viewers (9.9 million) and Adults 18-49 (2.9/9), while ranking No.1 with Women 18-34 (3.1/10). Despite the increased competition on the night, ABC generated its strongest non-Oscar Sunday since the beginning of January with viewers and young adults - since 1/10/10.

"America's Funniest Home Videos" (7:00-8:00 p.m.)

ABC's season closer of "America's Funniest Home Videos" finished a strong No. 1 in the 7 o'clock hour among Adults 18-49 (2.0/7), outdelivering its nearest competition by 18% (CBS' "60 Minutes" = 1.7/6). In fact ABC's 20-year veteran video clip show ran No. 1 in the hour for the 4th time in 5 broadcasts in the key young adult sales demo.

· "AFV" grew over its year-ago finale in Viewers, Adults 18-34, Adults 25-54 and Kids 2-11.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

From 8:00-9:00 p.m., the season finale of "Extreme Makeover: Home Edition" earned second place to the opening hour of CBS' special "Survivor" finale among Total Viewers (9.7 million) and Adults 18-49 (2.9/8). ABC's "Home Edition" outdrew the final hour of NBC's "Miss USA" by 3.6 million viewers and by 71% in Adults 18-49 (6.1 million and 1.7/5). Recording artist and actress Demi Lovato (star of Disney Channel's "Sonny With A Chance" and "Camp Rock 2 The Final Jam") built a snowman with the help of the Williams family, and afterwards performed the new Disney's Friends for Change anthem, "Make a Wave."

· In Total Viewers and Adults 18-49, "Home Edition" posted its best results in more than 4 months - since 1/10/10.

"Desperate Housewives" (9:00-10:00 p.m.)

From 9:00-10:00 p.m., the sixth-season finale of ABC's "Desperate Housewives" finished a strong No. 2 to "Survivor" in viewers (12.6 million) and young adults (3.9/10), while placing a definitive No. 1 in the hour across each of the key Women demos (W18-34/W18-49/W25-54). Among Adults 18-49, "Housewives" registered as the top-rated scripted show on Sunday in each of its last 10 original telecasts this season.

· "Desperate Housewives" drew its biggest audience and its highest Adult 18-49 rating in over 4 months - since 1/10/10.

"Brothers & Sisters" (10:00-11:00 p.m.)

On its fourth-season finale, ABC's "Brothers & Sisters" took second place to the last hour of "Survivor" finale coverage on CBS, beating the final hour of NBC's "Celebrity Apprentice" by 4.0 million viewers (10.0 million vs. 6.0 million) and by 26% in Adults 18-49 (2.9/8 vs. 2.3/6). The ABC drama finished No. 1 in the 10 o'clock hour, topping "Survivor," with Adults 18-34 and Women 18-34. "Brothers & Sisters" was up from its year-ago finale in Total Viewers and Adults 18-34.

· Building its Adult 18-49 audience for its 4th consecutive telecast, "Brothers & Sisters" pulled the series' best viewer and young adult numbers since the beginning of January - since 1/10/10.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 31% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 5/16/10.





  [may 2010]  
S
M
T
W
T
F
S
      


· 60 MINUTES (CBS)
· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· APPRENTICE, THE (NBC)
· BROTHERS & SISTERS (ABC)
· DESPERATE HOUSEWIVES (ABC)
· EXTREME MAKEOVER: HOME EDITION (HGTV)
· SURVIVOR (CBS)





most recent ratings | view all posts
[10/22/25 - 03:06 PM]
FOX Sports Delivers Most-Watched ALCS Game Since 2017
9,028,000 viewers tuned in across FOX, FS1, FOX Deportes & FOX Sports streaming services for the Toronto Blue Jays' ALCS Game 7 victory over the Seattle Mariners.

[10/22/25 - 08:07 AM]
ESPN College Football on ABC Delivers Top Three Games Across All Networks for Saturday, Oct. 18 - Off to Best Start Since '09
Coverage of Ole Miss at Georgia averaged 9.8 million viewers.

[10/22/25 - 08:03 AM]
FOX NFL's America's Game of the Week Delivers 25,630,000 Average Viewers for Commanders-Cowboys
Season-to-date, the NFL on FOX is off to its best start to the season since 2014, averaging 19,646,000 viewers and up +4% over last year's season-to-date average.

[10/22/25 - 07:44 AM]
"9-1-1: Nashville" Debuts with Over 12 Million Total Audience to Date
The star-studded, high-octane first-responder drama delivered 7.80 million Total Viewers and 1.51 rating among Adults 18-49, excluding encores.

[10/22/25 - 06:21 AM]
ABC's Telecast of Formula 1 U.S. Grand Prix Draws Event's Largest TV Audience on Record
Viewership peaked at 1.6 million between 4:15-4:30 p.m. as Max Verstappen drove to victory, further tightening up the battle for the F1 driver's championship with only five races left in the season.

[10/21/25 - 12:01 PM]
Netflix Top 10 Week of October 13: "The Woman in Cabin 10" Sails Smoothly to No. 1 in This Week's Top 10
In the final stretch to Halloween, those lured in by the story of the OG horror villain put "Monster: The Ed Gein Story" at No. 1 on the English TV list with 9.5 million views.

[10/17/25 - 01:16 PM]
"Live with Kelly and Mark" Hits Season Highs with Best Audience Performance Since July
"Live" has now ranked as the No. 1 talk show in syndication for 139 consecutive weeks across all key measures.

[10/17/25 - 10:38 AM]
"Dancing with the Stars" Continues Historic Hot Streak - Rising for Fourth Straight Week Since Premiere with 6 Million Total Viewers
Plus: "High Potential" dominated the 10 p.m. hour with 4.15 million Total Viewers and a 0.33 rating among Adults 18-49.

[10/16/25 - 06:01 AM]
ESPN's Monumental 2025 WNBA Season Sets New Viewership Records
Across all networks, the 2025 WNBA Postseason was the most-viewed since 1999.

[10/15/25 - 04:02 PM]
"20/20" Is Friday's No. 1 Program on Broadcast TV
"20/20" increased its lead week to week over "Dateline" in Total Viewers to post its largest of the season.

[10/15/25 - 04:01 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54 and Adults 18-49, Leading NBC in All Key Demos for the 3rd Straight Week
"Nightline" saw double-digit gains in the year-ago week in Adults 25-54 and Adults 18-49.

[10/14/25 - 03:06 PM]
ESPN Records the Most-Watched WNBA Postseason Ever Across Its Networks
Across 24 games, the '25 WNBA postseason averaged 1.2 million viewers, up 5% from last year.

[10/14/25 - 03:03 PM]
"College GameDay Built by The Home Depot" Delivers Most-Watched West Coast Episode Ever; ESPN College Football on ABC Scores Top Three Programs Across All Networks and Content for Saturday, Oct. 11
The Texas Longhorns' upset victory over the Oklahoma Sooners averaged 8.7 million viewers.

[10/14/25 - 02:50 PM]
ALCS Game 1 on FOX and FOX Deportes Draws 5.3 Million Viewers
The Mariners victory over the Blue Jays averaged 5,310,000 viewers across FOX, FOX Deportes and FOX Sports streaming services.

[10/14/25 - 02:39 PM]
FOX Sports Delivers Most-Watched LDS on FOX/FS1 Since Launch of Postseason Baseball on FS1 in 2014
On Friday, 8,723,000 viewers tuned in for the Mariners' historic 15-inning ALDS Game 5 victory.