or


[09/27/11 - 11:19 AM]
Disney XD Delivers its No. 1 Quarter Ever in 3Q11
Disney XD spins the numbers for the quarter to date.

[via press release from Disney XD]

Ratings Highlights for 3Q 2011 -- Final National Ratings

Disney XD Delivers its No. 1 Quarter Ever in 3Q11

Powered by Another Round of Record Programming

~ Posts 11th Straight Quarter of Year-to-Year Gains; Is Cable's Kid Growth Leader

~Delivers its Top 2 Most-Watched Months of All Time in Prime in July and August

~Outperforms Nicktoons by Double and Triple-Digit Percentages Across the Board

July 18 "Kickin' It" is Disney XD's No. 1 Live-Action Telecast Ever in Kids 6-14

Network Debut of "Phineas and Ferb The Movie: Across the 2nd Dimension" Becomes the Network's No. 2 Telecast Ever in Boys 6-11

"Zeke and Luther" Levies Series Highs in Target Demos for 2 Consecutive Weeks

3Q 2011

During 3Q11, powered by the ongoing success of original series, most notably "Kickin' It," the network's No. 1 series of all time, and tent-pole events like the debut of "Phineas and Ferb The Movie: Across the 2nd Dimension," Disney XD recorded its No. 1 quarter in the network's history in Total Day (includes Toon Disney) in Total Viewers (337,000) and across all key kid targets: Kids 6-14 (195,000), Boys 6-14 (120,000), Kids 6-11 (160,000), Boys 6-11 (98,000), Tweens 9-14 (126,000) and Tween Boys (78,000).

In Prime, 3Q11 also wrapped as Disney XD's No. 1 quarter on record among Total Viewers (392,000), Kids 6-14 (236,000), Boys 6-14 (146,000), Kids 6-11 (194,000), Boys 6-11 (121,000), Tweens 9-14 (152,000) and Boys 9-14 (95,000).

· Impressively, 3Q11 marked Disney XD's 11th consecutive quarter growing its Total Day and Prime audience year to year among its key kid and boy demos - dates back to 1Q09, the quarter Disney XD launched - emerging as the biggest gainer among all kid cable networks among core 6-14 and 9-14 measures.

· During the quarter, Disney XD delivered its Top 2 most-watched months ever in Prime in Kids 6-14, Kids 6-11, Tweens 9-14 and Tween Boys in July 11 and August 11, with September 11 ranking among the network's Top 5 months ever in the target demos.

· In Total Day, DXD doubled Nicktoons among Kids 6-11 (160,000 vs. 79,000), and again held the definitive edge in all remaining kid demos: Kids 6-14 (88% - 195,000 vs. 104,000), Boys 6-14 (58% - 120,000 vs. 76,000), Boys 6-11 (69% - 98,000 vs. 58,000), Tweens 9-14 (85% - 126,000 vs. 68,000) and Tween Boys (53% - 78,000 vs. 51,000).

· In Prime, DXD also surpassed Nicktoons by sizeable margins, outperforming the network by 62% in Kids 6-14 (236,000 vs. 146,000), by 30% in Boys 6-14 (146,000 vs. 112,000), by 70% among Kids 6-11 (194,000 vs. 114,000), by 39% in Boys 6-11 (121,000 vs. 87,000), by 67% among Tweens 9-14 (152,000 vs. 91,000) and by 36% among Tween Boys (95,000 vs. 70,000).

Programming Highlights

· On August 13, the premiere of "Phineas and Ferb The Movie: Across the 2nd Dimension" ranked as the network's No. 2 telecast on record in Boys 6-11 (455,000/3.6 rating), and its No. 1 movie telecast ever in Kids 6-11 (858,000/2.3 rating).

· Disney XD's No. 1 original series to date, the July 18 telecast of "Kickin' It" became Disney XD's No. 1 live-action telecast ever in Kids 6-14 (950,000), with the July 25 telecast the network's No. 1 live-action telecast on record in Tweens 9-14 (675,000 on 7/25/11).

· Twice during 3Q11, "Zeke and Luther" hit series highs for two consecutive weeks in Kids 6-11 and Boys 6-11 (7/18/11 and 7/25/11).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 77 million households via its basic cable affiliates. Disney XD channels are in the UK, France, Spain, Denmark, Sweden, Norway, Poland, Greece, Turkey, Latin America and Japan.

Source: NMR, U.S. ratings, most current, 3Q11: 6/27/11-9/25/11; 3Q10: 6/28/10-9/26/10.





  [september 2011]  
S
M
T
W
T
F
S
    


· KICKIN' IT (DISNEY XD)
· PHINEAS AND FERB (DISNEY)
· ZEKE & LUTHER (DISNEY XD)





most recent ratings | view all posts
[04/16/25 - 09:00 AM]
Paramount+'s Much-Anticipated "1923" Finale Explodes with 14 Million Global Viewers
The finale episode has become the most watched episode ever for the series - up +41% compared to last season's finale of 10 million viewers, with the full season average up +46% in comparison to season one.

[04/15/25 - 12:01 PM]
Netflix Top 10 Week of April 7: "Adolescence" Continues Ascent, Now at No. 3 on Most Popular TV List
Documentary series were popular this week with "Bad Influence: The Dark Side of Kidfluencing" (9.8 million views) debuting at No. 1 on the English TV list and "Gone Girls: The Long Island Serial Killer" (3.8 million views) at No. 6.

[04/15/25 - 11:29 AM]
"American Idol" Packs a Punch With Sunday and Monday Wins
On linear, Sunday's "Hollywood Week: Showstopper" was the top entertainment program of the night in Total Viewers (5.92 million) and the top program of the night among Adults 18-49 (0.57 rating) on broadcast and cable.

[04/15/25 - 08:34 AM]
Chicago Cubs vs Los Angeles Dodgers on ESPN's "Sunday Night Baseball" Is Most-Watched MLB Game of Season Across All Platforms
The broadcast peaked at 9:30 p.m. ET with 2,445,000 viewers.

[04/15/25 - 08:24 AM]
ESPN Earns Its Best Nielsen Q1 Viewership Since 2017, Further Cementing a Stellar Start to 2025
In addition, ESPN's average-minute-audience was up 22% overall and 15% in the Persons 18-49 demo from Nielsen Q1 in 2024.

[04/12/25 - 01:47 PM]
ESPN's Masters Tournament Second Round Coverage Averages 3.1 Million Viewers; Peaks at 3.4M
The audience was up considerably from Thursday's first round, which averaged 2.3 million viewers.

[04/11/25 - 02:36 PM]
ESPN's First Round Masters Tournament Coverage Averages 2.3 Million Viewers
The coverage aired from 3-7:23 p.m. ET and was the most-viewed sports program for the day across all broadcast and cable networks.

[04/11/25 - 01:06 PM]
Max Original "The Pitt" Concludes Its Freshman Season Averaging Over 10 Million Global Viewers Per Episode
The first episode has tallied 16.2 million global viewers thus far.

[04/10/25 - 09:45 AM]
Paramount+'s New Hit "MobLand" Surges with 8.8 Million Global Viewers; Biggest Series Launch Ever on the Service Up +298% from Premiere Day
The new global crime series premiered Sunday, March 30, exclusively on Paramount+ in the U.S., Canada, the U.K. and Australia and will be coming to other P+ international markets soon.

[04/09/25 - 11:31 AM]
ESPN Wraps Up Successful 2024-25 Women's College Basketball Campaign
The national title bout between No. 2 UConn and No. 1 South Carolina scored 8.6 million viewers, the third most-viewed women's college basketball championship game on ESPN platforms and up 76% from the last time the teams played for the title in 2022.

[04/08/25 - 12:01 PM]
Netflix Top 10 Week of March 31: "Adolescence" Leads Top 10 Charts Again, Jumps to No. 4 on Most Popular
Documentary series "Gone Girls: The Long Island Serial Killer," from two-time Academy Award-nominated and Emmy-winning director Liz Garbus, also made a strong debut, arriving at No. 2 on the English TV list with 13 million views in its first week.

[04/07/25 - 02:20 PM]
ABC Scores Third Most-Watched NCAA Women's Championship Ever on ESPN Platforms
The telecast averaged 8.5 million viewers and peaked at 9.8 million viewers.

[04/07/25 - 11:56 AM]
"The White Lotus" Finale Episode Draws 6.2 Million U.S. Sunday Night Viewers, Breaking Viewership Records for Third Consecutive Week
Sunday's season finale episode performed an astounding 51% higher than the Season 2 finale (4.1 million U.S. viewers).

[04/04/25 - 07:01 AM]
Paramount+'s New Series "MobLand" Breaks Record as Biggest Global Series Premiere Ever with 2.2 Million Global Viewers on Premiere Day
"'MobLand' is a runaway success thanks to the visionary work of Guy, Jez, Ronan and David Glasser and brought to life by the exceptional Tom Hardy, Pierce Brosnan and Helen Mirren who transport us into a world audiences clearly cannot get enough of," said Chris McCarthy.

[04/02/25 - 10:49 AM]
"The Rookie" Shoots to Multiplatform Season Highs in Both Total Viewers and Adults 18-49
On linear, "The Rookie" was the No. 1 program of the night among Adults 18-49 (0.48 - tied), and helped propel ABC to a win the night in both Total Viewers (4.68 million) and Adults 18-49 (0.39 rating).