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[11/08/11 - 09:29 AM]
CBS's Entire Monday Comedy Block Posts Week-to-Week Increases in Key Demographics
CBS spins the numbers for Monday, November 7.
[via press release from CBS]

CBS's ENTIRE MONDAY COMEDY BLOCK POSTS WEEK-TO-WEEK INCREASES IN KEY DEMOGRAPHICS

CBS Wins Every Half-Hour on Monday in Adults 18-49, Adults 18-34 and Adults 25-54

"Two and a Half Men" is Night's Top Program in Adults 18-49 and Adults 25-54; "How I Met Your Mother" Leads Night in Adults 18-34

CBS's entire Monday comedy block posted week-to-week increases in adults 18-49, adults 18-34 and adults 25-54, leading the Network to its eighth consecutive Monday win in key demographics, according to Nielsen preliminary live plus same day ratings for Nov. 7.

HOW I MET YOUR MOTHER (6.2/09, 10.36m) was first in adults 25-54 (4.9/11), adults 18-49 (4.4/12) and adults 18-34 (4.0/12). Compared to last week, HOW I MET YOUR MOTHER was up +4% in adults 25-54 (from 4.7/13), +5% in adults 18-49 (from 4.2/13) and +3% in adults 18-34 (from 3.9/14).

2 BROKE GIRLS (6.9/10, 11.34m) was first in adults 25-54 (5.3/11), adults 18-49 (4.5/11) and adults 18-34 (3.7/10). 2 BROKE GIRLS built on its HOW I MET YOUR MOTHER lead-in by +11% in households, +8% in adults 25-54, +2% in adults 18-49 and added +980,000 viewers (+9%). Compared to last week, 2 BROKE GIRLS was up +3% in households (from 6.7/11), +4% in adults 25-54 (from 5.1/13), +5% in adults 18-49 (from 4.3/12), +9% in adults 18-34 (from 3.4/14) and added +550,000 viewers (from 10.79m, +5%).

TWO AND A HALF MEN (8.8/12, 14.52m) was first in adults 25-54 (6.4/13), adults 18-49 (5.1/12) and adults 18-34 (3.7/10). Compared to last week, TWO AND A HALF MEN was up +4% in households (from 8.5/13), +8% in adults 25-54 (from 5.9/14), +9% in adults 18-49 (from 4.7/12), +16% in adults 18-34 (from 3.2/10) and added +620,000 viewers (from 13.90m, +4%). TWO AND A HALF MEN was the night's top broadcast in adults 25-54 and adults 18-49.

MIKE & MOLLY (7.3/11, 11.99m) was first in adults 25-54 (5.4/11), adults 18-49 (4.2/10) and adults 18-34 (2.6/07). Compared to last week, MIKE & MOLLY was up +3% in households (from 7.1/11), +10% in adults 25-54 (from 4.9/11), +14% in adults 18-49 (from 3.7/09), +18% in adults 18-34 (from 2.2/07) and added +540,000 viewers (from 11.45m, +5%).

At 10:00 PM, HAWAII FIVE-0 (6.5/11, 9.95m) was first in adults 25-54 (3.7/09), adults 18-49 (3.0/08) and adults 18-34 (1.6/05).

For the night, CBS was first in adults 25-54 (4.9/11), adults 18-49 (4.0/10), adults 18-34 (2.9/08) and second in both households (7.1/11) and viewers (11.35m). CBS won every half-hour in adults 25-54 and adults 18-49 for the seventh Monday in eight weeks, won every half-hour in the comedy block for the eighth consecutive week in those measures.

Updated Monday ratings will be available this afternoon.





  [november 2011]  
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· 2 BROKE GIRLS (CBS)
· HAWAII FIVE-0 (CBS)
· HOW I MET YOUR MOTHER (CBS)
· MIKE & MOLLY (CBS)
· TWO AND A HALF MEN (CBS)




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