Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night (4/2/15):
CBS (8.910 million viewers, #1; adults 18-49: 1.9, #1) was still the network to beat on Thursday with the return of "The Big Bang Theory" (13.352 million viewers, #1; adults 18-49: 3.2, #1), "The Odd Couple" (8.713 million viewers, #2; adults 18-49: 1.9, #4), a repeat "The Big Bang Theory" (8.286 million viewers, #4; adults 18-49: 1.8, #T5), "Mom" (8.385 million viewers, #3; adults 18-49: 2.0, #3) and "Elementary" (7.363 million viewers, #6; adults 18-49: 1.2, #9).
ABC (6.173 million viewers, #2; adults 18-49: 1.7, #2) then claimed the silver with its trio of "Grey's Anatomy" (6.604 million viewers, #8; adults 18-49: 1.8, #T5), "Scandal" (7.231 million viewers, #7; adults 18-49: 2.1, #2) and "American Crime" (4.686 million viewers, #10; adults 18-49: 1.1, #T10).
Next up was NBC (5.792 million viewers, #3; adults 18-49: 1.2, #3) and originals from "Dateline NBC" (6.516 million viewers, #9; adults 18-49: 1.3, #8), "The Blacklist" (7.538 million viewers, #5; adults 18-49: 1.6, #7) and the concluding "The Slap" (3.323 million viewers, #12; adults 18-49: 0.7, #13).
Meanwhile, FOX (3.915 million viewers, #4; adults 18-49: 0.9, #4) offered up new episodes of "Bones" (4.652 million viewers, #11; adults 18-49: 1.1, #T10) and "Backstrom" (3.179 million viewers, #13; adults 18-49: 0.8, #12).
And finally, repeats of "The Flash" (0.913 million viewers, #14; adults 18-49: 0.3, #14) and another "The Flash" (0.846 million viewers, #15; adults 18-49: 0.2, #15) on The CW (0.880 million viewers, #5; adults 18-49: 0.2, #5) closed out the evening.
In the netlet's target demo (women 18-34), the former delivered a 0.2 rating at 8:00/7:00c and the latter a 0.2 rating at 9:00/8:00c.
Week-to-week changes (adults 18-49):
+30.00% - Dateline NBC
0.00% - The Blacklist
0.00% - The Slap
-8.33% - American Crime
-8.70% - Scandal
-11.11% - Backstrom
-13.04% - Mom (vs. 3/12/15)
-15.38% - Bones
-18.18% - Grey's Anatomy
-20.00% - Elementary (vs. 3/12/15)
-26.92% - The Odd Couple (vs. 3/12/15)
-27.27% - The Big Bang Theory (vs. 3/12/15)
Year-to-year changes (adults 18-49):
+100.00% - Grey's Anatomy (vs. Once Upon a Time in Wonderland)
+45.45% - The Blacklist (vs. Hollywood Game Night)
+30.00% - Dateline NBC (vs. Community/Parks & Recreation)
+11.11% - Mom (vs. The Crazy Ones)
-19.23% - Scandal (vs. Grey's Anatomy)
-25.00% - Elementary
-33.33% - The Big Bang Theory
-34.48% - The Odd Couple (vs. The Millers)
-35.29% - Bones (vs. Hell's Kitchen)
-41.67% - The Slap (vs. Parenthood)
-46.67% - Backstrom (vs. American Idol/Surviving Jack)
-60.71% - American Crime (vs. Scandal)
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 3.0/8; CBS's "Late Show with David Letterman," 2.2/6; and ABC's "Jimmy Kimmel Live," 2.0/5.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.2/6; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.6/3.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/4 in metered-market households) beat CBS's "Late Late Show with James Corden " (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show with James Corden" (0.2/1).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/3/14):
CBS (10.041 million viewers, #1; adults 18-49: 2.5, #1) was the top draw on Thursday with the return of "The Big Bang Theory" (17.391 million viewers, #1; adults 18-49: 4.8, #1), "The Millers" (11.431 million viewers, #2; adults 18-49: 2.9, #2), "Two and a Half Men" (9.371 million viewers, #3; adults 18-49: 2.5, #5), "The Crazy Ones" (6.467 million viewers, #8; adults 18-49: 1.8, #T6) and "Elementary" (7.793 million viewers, #6; adults 18-49: 1.6, #9).
ABC (6.685 million viewers, #2; adults 18-49: 2.1, #2) then took home the silver with the series finale of "Once Upon a Time in Wonderland" (3.238 million viewers, #12; adults 18-49: 0.9, #T14) followed by new episodes of "Grey's Anatomy" (7.978 million viewers, #5; adults 18-49: 2.6, #4) and "Scandal" (8.839 million viewers, #4; adults 18-49: 2.8, #3).
Next up was FOX (5.501 million viewers, #3; adults 18-49: 1.6, #3) and its mix of "Hell's Kitchen" (4.896 million viewers, #9; adults 18-49: 1.7, #8), "American Idol" (7.721 million viewers, #7; adults 18-49: 1.8, #T6) and "Surviving Jack" (4.490 million viewers, #10; adults 18-49: 1.2, #T10).
Meanwhile, NBC (3.154 million viewers, #4; adults 18-49: 1.1, #4) served up originals from "Community" (2.583 million viewers, #15; adults 18-49: 0.9, #T14), "Parks & Recreation" (2.688 million viewers, #14; adults 18-49: 1.1, #T12), "Hollywood Game Night" (3.092 million viewers, #13; adults 18-49: 1.1, #T12) and "Parenthood" (3.734 million viewers, #11; adults 18-49: 1.2, #T10).
And finally, repeats of "The Vampire Diaries" (0.870 million viewers, #16; adults 18-49: 0.3, #T16) and "Reign" (0.866 million viewers, #17; adults 18-49: 0.3, #T16) on The CW (0.868 million viewers, #5; adults 18-49: 0.3, #5) closed out the night.
In the netlet's target demo (women 18-34), "Diaries" delivered a 0.2 rating at 8:00/7:00c and "Reign" a 0.2 rating at 9:00/8:00c.
Week-to-week changes (adults 18-49):
+11.54% - The Millers (vs. 3/13/14)
+10.00% - Hollywood Game Night (vs. 3/13/14)
+4.00% - Grey's Anatomy
0.00% - The Crazy Ones (vs. 3/13/14)
0.00% - Once Upon a Time in Wonderland
-2.04% - The Big Bang Theory (vs. 3/13/14)
-3.85% - Two and a Half Men (vs. 3/13/14)
-5.26% - American Idol
-5.56% - Hell's Kitchen
-5.88% - Elementary (vs. 3/13/14)
-7.69% - Surviving Jack
-8.33% - Parks & Recreation (vs. 3/20/14)
-9.68% - Scandal
-14.29% - Parenthood
-18.18% - Community (vs. 3/20/14)
Year-to-year changes (adults 18-49):
+3.70% - Scandal
-2.04% - The Big Bang Theory
-3.70% - Grey's Anatomy
-7.41% - Two and a Half Men (vs. Person of Interest)
-10.00% - American Idol (vs. New Girl)
-10.00% - Community
-14.29% - Surviving Jack (vs. The Mindy Project)
-21.43% - Hollywood Game Night (vs. The Office/Go On)
-23.68% - The Millers (vs. Two and a Half Men)
-23.81% - Elementary
-25.00% - Once Upon a Time in Wonderland (vs. Wife Swap)
-25.00% - Parenthood (vs. Hannibal)
-26.67% - Parks & Recreation
-33.33% - The Crazy Ones (vs. Person of Interest)
-39.29% - Hell's Kitchen (vs. American Idol)
In late-night metered market ratings (via NBC's press release):
·In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.4/6; CBS's "Late Show with David Letterman," 3.2/8; and ABC's "Jimmy Kimmel Live," 2.4/6.
·In the 25 markets with Local People Meters, adult 18-49 results were: "Tonight," 1.0/5; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 0.9/4.
·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.5/5 in metered-market households and a 0.6/3 in 18-49 in the Local People Meters.
·From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) trailed CBS's "Late Late Show with Craig Ferguson" (1.4/5 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2 with an encore).
·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
|