or


[01/05/16 - 11:33 AM]
ESPN's NBA Viewership Up Across TV & Digital Platforms
ESPN spins the numbers for its NBA coverage to date this season.
[via press release from ESPN]

ESPN's NBA Viewership Up Across TV & Digital Platforms

ESPN's NBA viewership is up across its television and digital platforms compared to last season, according to Nielsen. Through 30 games (as of Jan. 5), the NBA is averaging 2,351,000 viewers (p2+) on ESPN and ABC combined, up four percent from 2,257,000 viewers (p2+) last season.

Additionally, ESPN is experiencing its most-watched NBA season across its digital platforms. On WatchESPN, the NBA has generated 152,000 unique viewers per game, up 61 percent from 95,000 last year. WatchESPN is also up 78 percent in average minute audience for its NBA games, with 41,000 viewers compared to just over 23,000 a year ago.

"ESPN's NBA audience is up, even amidst a significant increase in high-profile programming events during the first week of the season," said Burke Magnus, ESPN executive vice president, programming and scheduling. "That's a testament to the compelling storylines and star power in the NBA today, and to ESPN's place as the destination for NBA fans."

Through two games on Christmas Day, viewership for the NBA on ABC is up 14 percent compared to last season. ABC is averaging 8,709,000 million viewers (p2+), compared to 7,648,000 million viewers (p2+) a year ago. The NBA on ABC resumes with the launch of its new franchise, NBA Saturday Primetime on ABC, Jan. 23, at 8:30 p.m. ET.

Through 28 games, the NBA on ESPN is averaging 1,855,000 viewers (p2+), up two percent from 1,816,000 viewers (p2+) last year. ESPN's NBA coverage continues with four prime-time telecasts this week.

More NBA on ESPN highlights:

· NBA on ESPN season-opening doubleheader up 24 percent;

· Cleveland Cavaliers-Golden State Warriors is the third-most watched Christmas Day game ever on ABC;

· Most-watched ESPN Christmas Day prime-time doubleheader;

· San Antonio Spurs-Houston Rockets is third most-watched Christmas Day game ever on ESPN;

· Top six most-watched NBA games on WatchESPN have come this season.

The cross-platform increase in NBA viewership comes on the heels of ESPN once again being cable's most-watched network in prime time for 2015. ESPN's average total day audience for 2015, 900,001 viewers (p2+), was 25 percent larger than all non-ESPN sports networks combined.





  [january 2016]  
S
M
T
W
T
F
S
     


· NBA SATURDAY PRIMETIME ON ABC (ABC)




most recent ratings | view all posts
[08/26/25 - 12:01 PM]
Netflix Top 10 Week of August 18: "KPop Demon Hunters" Reigns as Netflix's Most Popular Film, Claims No. 1 in Top 10
"Wednesday" stayed on top of the English TV list for a third week with Wednesday Season 2, Part 1 claiming another 13.4 million views.
[08/26/25 - 08:24 AM]
"Sunday Night Baseball Presented by Capital One": Boston Red Sox vs. New York Yankees Draws ESPN's Second-Largest Audience of MLB Season: 2,572,000 Viewers
The game peaked with 2,889,000 viewers at 8:15 p.m. ET, according to Nielsen.

[08/20/25 - 11:07 AM]
Alicia Silverstone-Led Crime Drama "Irish Blood" Is the Biggest New Series Premiere in Acorn TV History
The August 11 premiere also drove the biggest day of subscriber sign-ups on Acorn TV's direct-to-consumer platforms in nearly two years.
[08/19/25 - 04:03 PM]
FX's "Alien: Earth" Premiere Episode Launches with 9.2 Million Views Globally After Six Days of Streaming
Future episodes of the eight-episode season will premiere each following Tuesday on Hulu beginning at 8 p.m. ET and on FX at 8 p.m. ET/PT.
[08/19/25 - 12:01 PM]
Netflix Top 10 Week of August 11: "Wednesday" Charms at No. 1 For Another Top 10 Week
"Fit for TV: The Reality of the Biggest Loser," a three-part documentary exploring the reality show's biggest scandals, debuted at No. 2 in English TV with 7.5 million views.
[08/19/25 - 10:13 AM]
NBC Sports Delivers Most-Watched Premier League Opening Weekend in U.S., Headlined by Record-Setting Manchester United-Arsenal Match on NBC & Peacock
The Manchester United-Arsenal match on NBC, Peacock, and NBC Sports Digital platforms on Sunday, featuring 2024-25 PL runner-up Arsenal earning a 1-0 victory, averaged 2.0 million viewers.
[08/19/25 - 09:03 AM]
FOX Sports Delivers Network's Most-Watched NFL Preseason Game Since 2021
This past Sunday, 5.1 million viewers tuned in to FOX's preseason coverage of the Chicago Bears 38-0 victory over the Buffalo Bills.
[08/14/25 - 01:33 PM]
With 5 Million Cross-Platform U.S. Viewers in Its First Three Days, Sunday's Season Finale Episode of "The Gilded Age" Is the Fifth Consecutive Episode to Clinch a Series High
This season is well on track to become the most watched of the series.
[08/12/25 - 12:01 PM]
Netflix Top 10 Week of August 4: "Wednesday" Wins the Week - Season 2 Snaps Its Way to No. 1 in Top 10
Like the view from the top of El Capitan, "Untamed" held its place among the metaphorical clouds of the English TV List, now in the No. 3 spot with 7.2 million views.

[08/12/25 - 07:44 AM]
August 10 Edition of ESPN "Sunday Night Baseball Presented by Capital One" Draws Nearly Two Million Viewers for Chicago Cubs vs. St. Louis Cardinals Game
The audience peaked with 2,115,000 viewers at 9:15 p.m. ET.
[08/08/25 - 09:10 AM]
"Live with Kelly and Mark" Notches Summertime Win with Best Total Viewer Audience in Over Three Months
In addition, the show earned its best rating among Households in nine weeks and its best numbers among both Women 18-49 and Women 25-54 in five weeks.
[08/05/25 - 12:01 PM]
Netflix Top 10 Week of July 28: "Happy Gilmore 2" Continues to Swing Big at No. 1 in This Week's Top 10
The Yosemite National Park-set thriller "Untamed" maintained the No. 1 spot on the English TV List for a third week with another 12.2 million views added to its accumulated 59.6 million total.
[08/05/25 - 11:01 AM]
ESPN's "Sunday Night Baseball" Featuring the Detroit Tigers vs. Philadelphia Phillies Averaged 2 Million Viewers - Up 72% from Last Year's Comparable Game
"Sunday Night Baseball" is averaging 1,680,000 million viewers, up seven percent from last year.

[08/05/25 - 10:27 AM]
ABC Airs One of Its Most-Watched WNBA Games This Season
The Indiana Fever's win over the Seattle Storm averaged 1.6 million viewers, peaking with 2.0 million.
[08/01/25 - 01:56 PM]
Matt Damon and Ken Jennings' Million Dollar Win Scores Big in Ratings for "Who Wants to Be a Millionaire"
The series owns ABC's top two entertainment telecasts in Total Viewers summer to date with its week 2 episode (4.46 million) and season premiere (4.24 million).