or


[01/03/17 - 08:32 AM]
ABC's "The Bachelor" Premiere Wins by 62% Over NBC's "Celebrity Apprentice" Opener
ABC spins the numbers for Monday, January 2.

[via press release from ABC]

ABC's The Bachelor Premiere Wins by 62% Over NBC's Celebrity Apprentice Opener

ABC Monday Prime (8-11pm - 5.6 million and 1.8/6 in AD18-49): Featuring the Season 21 opener of The Bachelor up against NBC's highly-promoted premiere of Celebrity Apprentice, ABC won the first Monday of the New Year in Adults 18-49 (1.8/6), beating NBC by 38% (1.3/4 for Apprentice/The Wall), CBS' regular original Monday lineup by 50% (1.2/4) and Fox' MasterChef Celebrity special by 100% (0.9/3). In addition, ABC beat NBC on the night by 171% in Adults 18-34 (1.9/7 vs. 0.7/3).

· ABC's The Bachelor returned as Monday's #1 TV series with Adults 18-49, Adults 18-34 and across all key Women. The ABC unscripted show was also most social broadcast series on Monday with over 933,000 interactions (includes Twitter/Facebook).

The Bachelor (8-10pm - 6.6 million and 2.1/6 in AD18-49): Ranking #1 in each half-hour with young adults from 8-10pm, the season premiere of The Bachelor won its 2-hour slot over NBC's Celebrity Apprentice opener by 35% in Total Viewers (6.6 million vs. 4.9 million) and by 62% in Adults 18-49 (2.1/6 vs. 1.3/4) with season high for ABC in the time period.

· The Bachelor held steady with its year-ago opener in Adults 18-49 (2.1/6 vs. 2.2/7 on 1/4/16) and grew with Adults 18-34 (+10%), Men 18-34 (+40%) and Men 18-49 (+8%), scoring a 3-year high in Adults 18-34 and 6-year highs in the 2 Men demos - since 1/6/14 and 1/3/11, respectively

Jimmy Kimmel Live: Here for the Right Reasons (10-11pm - 3.6 million and 1.1/4 in AD18-49): At 10pm, ABC's Jimmy Kimmel Live special for The Bachelor premiere was up over its 2016-17 Late-Night season average by 1.3 million viewers (3.6 million vs. 2.3 million) and by 120% Adults 18-49 (1.1/4 vs. 0.5/3). In viewers and young adults, the Jimmy Kimmel special delivered ABC's 2nd-highest numbers in the Monday 10pm time period this season.

Quick Take for Monday, January 2, 2017 (Fast Affiliate Live + Same Day Ratings)

ABC's 'The Bachelor' Premiere Dominates NBC's 'Celebrity Apprentice' to Rank as the No. 1 TV Series on Monday Night

'The Bachelor' Opens at a 3-Year High in Adults 18-34 and 6-Year Highs in Men

ABC's 'JKL' Primetime Special More Than Doubles Its Late-Night Average

Monday (1/2/17) - ABC Total Viewer and Adult 18-49 Projections:

"The Bachelor": L3 = 7.5 million/2.6 rating and L7 = 7.6 million/2.8 rating

"JKL: Here for the Right Reasons": L3 = 4.0 million/1.2 rating and L7 = 4.1 million/1.2 rating

Live + Same Day Results:

ABC Monday Prime (8:00-11:00 p.m. - 5.6 million and 1.8/6 in AD18-49):

Featuring the Season 21 opener of "The Bachelor" up against NBC's highly promoted premiere of "Celebrity Apprentice," ABC won the first Monday of the new year in Adults 18-49 (1.8/6), beating NBC by 38% (1.3/4 for "Celebrity Apprentice"/"The Wall"), CBS' regular original Monday lineup by 50% (1.2/4) and Fox's "MasterChef" celebrity special by 100% (0.9/3). In addition, ABC beat NBC on the night by 171% in Adults 18-34 (1.9/7 vs. 0.7/3).

· ABC's "The Bachelor" returned as Monday's No. 1 TV series with Adults 18-49, Adults 18-34 and across all key Women. The ABC unscripted show was also Monday's most social broadcast series with over 933,000 interactions (includes Twitter/Facebook).

"The Bachelor" (8:00-10:00 p.m. - 6.6 million and 2.1/6 in AD18-49):

Ranking No. 1 in each half-hour with young adults against its broadcast competition from 8:00-10:00 p.m., the season premiere of "The Bachelor" won its 2-hour slot over NBC's "Celebrity Apprentice" opener by 35% in Total Viewers (6.6 million vs. 4.9 million) and by 62% in Adults 18-49 (2.1/6 vs. 1.3/4) with a season high for ABC in the time period.

· "The Bachelor" held steady with its year-ago opener in Adults 18-49 (2.1/6 vs. 2.2/7 on 1/4/16) and grew with Adults 18-34 (+10%), Men 18-34 (+40%) and Men 18-49 (+8%), scoring a 3-year high in Adults 18-34 and 6-year highs in the two Men demos - since 1/6/14 and 1/3/11, respectively

"JKL: Here for the Right Reasons" (10:00-11:00 p.m. - 3.6 million and 1.1/4 in AD18-49):

At 10:00 p.m., ABC's "Jimmy Kimmel Live" special for "The Bachelor" premiere was up over its 2016-17 Late-Night season average by 1.3 million viewers (3.6 million vs. 2.3 million) and by 120% Adults 18-49 (1.1/4 vs. 0.5/3). In viewers and young adults, the "Jimmy Kimmel" special delivered ABC's 2nd-highest numbers in the Monday 10:00 p.m. time period this season.

Projections Rationale:

Lifts vs. L+SD are based on the 2016-17 season for premiere telecast or an average for originals (excluding the premiere).

Returning shows: Profile based on same show (either premiere or averages for originals).

New Series: Based on similar series.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 1/2/17.





  [january 2017]  
S
M
T
W
T
F
S


· APPRENTICE, THE (NBC)
· BACHELOR, THE (ABC)
· MASTERCHEF (FOX)





most recent ratings | view all posts
[04/12/25 - 01:47 PM]
ESPN's Masters Tournament Second Round Coverage Averages 3.1 Million Viewers; Peaks at 3.4M
The audience was up considerably from Thursday's first round, which averaged 2.3 million viewers.

[04/11/25 - 02:36 PM]
ESPN's First Round Masters Tournament Coverage Averages 2.3 Million Viewers
The coverage aired from 3-7:23 p.m. ET and was the most-viewed sports program for the day across all broadcast and cable networks.

[04/11/25 - 01:06 PM]
Max Original "The Pitt" Concludes Its Freshman Season Averaging Over 10 Million Global Viewers Per Episode
The first episode has tallied 16.2 million global viewers thus far.

[04/10/25 - 09:45 AM]
Paramount+'s New Hit "MobLand" Surges with 8.8 Million Global Viewers; Biggest Series Launch Ever on the Service Up +298% from Premiere Day
The new global crime series premiered Sunday, March 30, exclusively on Paramount+ in the U.S., Canada, the U.K. and Australia and will be coming to other P+ international markets soon.

[04/09/25 - 11:31 AM]
ESPN Wraps Up Successful 2024-25 Women's College Basketball Campaign
The national title bout between No. 2 UConn and No. 1 South Carolina scored 8.6 million viewers, the third most-viewed women's college basketball championship game on ESPN platforms and up 76% from the last time the teams played for the title in 2022.

[04/08/25 - 12:01 PM]
Netflix Top 10 Week of March 31: "Adolescence" Leads Top 10 Charts Again, Jumps to No. 4 on Most Popular
Documentary series "Gone Girls: The Long Island Serial Killer," from two-time Academy Award-nominated and Emmy-winning director Liz Garbus, also made a strong debut, arriving at No. 2 on the English TV list with 13 million views in its first week.

[04/07/25 - 02:20 PM]
ABC Scores Third Most-Watched NCAA Women's Championship Ever on ESPN Platforms
The telecast averaged 8.5 million viewers and peaked at 9.8 million viewers.

[04/07/25 - 11:56 AM]
"The White Lotus" Finale Episode Draws 6.2 Million U.S. Sunday Night Viewers, Breaking Viewership Records for Third Consecutive Week
Sunday's season finale episode performed an astounding 51% higher than the Season 2 finale (4.1 million U.S. viewers).

[04/04/25 - 07:01 AM]
Paramount+'s New Series "MobLand" Breaks Record as Biggest Global Series Premiere Ever with 2.2 Million Global Viewers on Premiere Day
"'MobLand' is a runaway success thanks to the visionary work of Guy, Jez, Ronan and David Glasser and brought to life by the exceptional Tom Hardy, Pierce Brosnan and Helen Mirren who transport us into a world audiences clearly cannot get enough of," said Chris McCarthy.

[04/02/25 - 10:49 AM]
"The Rookie" Shoots to Multiplatform Season Highs in Both Total Viewers and Adults 18-49
On linear, "The Rookie" was the No. 1 program of the night among Adults 18-49 (0.48 - tied), and helped propel ABC to a win the night in both Total Viewers (4.68 million) and Adults 18-49 (0.39 rating).

[04/01/25 - 03:01 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 25-54 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw double-digit increases on the previous week in Adults 25-54 and Adults 18-49.

[04/01/25 - 12:01 PM]
Netflix Top 10 Week of March 24: "Adolescence" Drives the Conversation with Another Week at No. 1
Plus, fans were determined to crack the case in "The Residence," the Uzo Aduba-starring whodunit, which held strong at No. 2 in English TV (8.8 million views).

[04/01/25 - 10:30 AM]
10 CBS Series Deliver 10 Million or More Viewers in Live+35 Multiplatform Viewing
Three other series generated nearly 8 million or more viewers with 35 days of multiplatform viewership.

[03/31/25 - 11:03 AM]
"When Calls the Heart" Wraps Season 12 as #1 Most-Watched Program on Entertainment Cable This Year To-Date
"'When Calls the Heart' delivers the charm, warmth, and community of Hallmark's signature storytelling, and we're pleased that the series continues to drive stellar ratings after 12 seasons and counting," said Samantha DiPippo.

[03/28/25 - 02:26 PM]
Universal Pictures' Global Cinematic Event "Wicked" Debuts as Streaming's #1 Film
Per preliminary Nielsen data, "Wicked" is the #1 film across all of streaming with 882 million minutes viewed for the week of March 17-23.