or


[04/01/13 - 08:06 AM]
AMC Introduces New Look and Brand Positioning "AMC: Something More"
AMC premiered its new look and feel in the season three finale of its critically acclaimed hit series "The Walking Dead."

[via press release from AMC]

AMC INTRODUCES NEW LOOK AND BRAND POSITIONING AMC: SOMETHING MORE

New York, NY - April 1, 2013 - AMC announced today a new look and brand positioning, "AMC: Something More," which reflects the network's ongoing commitment to providing a place for original stories and characters that defy expectations. Now featured on-air and online, "AMC: Something More" punctuates a refreshed graphic identity for the network. AMC's new identity features an updated logo, with letterforms surrounded by a gold box which suggests both premium quality and popular appeal. AMC last introduced a tagline in March of 2009 with "Story Matters Here," which spoke to the network's evolution into scripted series and the common thread that unified them with its movie programming.

"AMC: Something More" further refines our focus on- and off-air and speaks to our promise to viewers to provide an experience that is unexpected, unconventional and uncompromising," said Linda Schupack, AMC's EVP of marketing. "However we express the brand, we want to give our audience something deeper, something richer, something more."

AMC premiered its new look and feel in the season three finale of its critically acclaimed hit series "The Walking Dead." Season three shattered records becoming the first cable series in television history to beat all fall broadcast shows in the rating for Adults 18-49 for the season. Season four returns this October. Next Sunday, April 7 at 9pm, AMC's Emmy and Golden Globe Award-winning drama "Mad Men" returns for its sixth season with a two-hour premiere. On Sunday, June 2, AMC is premiering the third season of "The Killing." AMC's newest series, "Low Winter Sun" premieres this summer along with "Hell on Wheels" and the final eight episodes of "Breaking Bad." AMC's upcoming unscripted series include the return of "Small Town Security," and the premieres of "Owners Manual" and "Showville."

AMC: Something More was developed in partnership with brand consultancy and creative agency Troika.

About AMC

Whether commemorating favorite films from every genre and decade or creating acclaimed original programming, AMC brings to its audience something deeper, something richer, Something More. The network reigns as the only cable network in history ever to win the Emmy(R) Award for Outstanding Drama Series four years in a row, and boasts the most-watched drama series in basic cable history with "The Walking Dead." AMC's original drama series include "Mad Men," "Breaking Bad," "The Walking Dead," "The Killing" and "Hell on Wheels." Its newest series, "Low Winter Sun," premieres this summer. AMC also explores authentic worlds with bold characters through its slate of unscripted original series like "Comic Book Men," "Small Town Security," "Talking Dead," and "Freakshow." AMC is owned and operated by AMC Networks Inc. and its sister networks include IFC, Sundance Channel, and WE tv. AMC is available across all platforms, including on-air, online, on demand and mobile. AMC: Something More.





  [april 2013]  
S
M
T
W
T
F
S
 


· BREAKING BAD (AMC)
· HELL ON WHEELS (AMC)
· KILLING, THE (NETFLIX)
· LOW WINTER SUN (AMC)
· MAD MEN (AMC)
· OWNER'S MANUAL (AMC)
· SHOWVILLE (AMC)
· SMALL TOWN SECURITY (AMC)
· WALKING DEAD, THE (AMC)











[10/24/14 - 12:08 PM]
Oscar(R) Nominee Paul Giamatti and Golden Globe(R) Winner Damian Lewis Cast as Leads in the Showtime(R) Drama Project "Billions"
Acclaimed director Neil Burger (The Illusionist, Divergent, Limitless) has signed on to direct the drama pilot, which will be filmed in New York in early 2015.

[10/24/14 - 11:22 AM]
ABC Family's "Pretty Little Liars" Social Platforms to Give Fans a Behind-the-Scenes Look at Janel Parrish's "Pretty Little Liars"-Themed Dance
The ABC Family social media team has partnered with "Dancing with the Stars" to give "PLL" fans an exclusive behind-the-scenes look at Janel and her professional partner, Valentin Chmerkovskiy, as they get ready for their big performance.

[10/24/14 - 11:14 AM]
TV Land Presents: A Frightfully Funny "Roseanne" Halloween Marathon Event
TV Land will honor these notorious tricksters with a full-day marathon event that highlights "Roseanne's" Halloween episodes, leaving viewers cackling on Sunday, October 26 from 6:00 AM- 6:00 PM ET/PT!

[10/24/14 - 11:02 AM]
"Once Upon A Time" to Air Special Two-Hour Event "Smash the Mirror" on Sunday, November 16
Look for back-to-back episodes beginning at 8:00/7:00c on said night.

[10/24/14 - 11:00 AM]
"Marvel's Agent Carter" Rounds Out Cast with Lyndsy Fonseca
She'll play an aspiring actress living in 1946 New York, who will befriend Peggy Carter (Hayley Atwell) as she herself seeks to find her place in the post-war world.

[10/24/14 - 10:52 AM]
NBC Expands "The Voice" Live Playoffs with Extra Hour, Night
The Peacock will pre-empt "Marry Me" and "About a Boy" on Tuesday, November 11 as well as "The Mysteries of Laura" on Wednesday, November 12 to make room for the expanded "Voice" editions.

[10/24/14 - 09:46 AM]
Four-Time Emmy Winner Jim Parsons to Star in NBC's Animated Holiday Event "Elf: Buddy's Musical Christmas"
The one-hour special premieres Tuesday, December 16 at 8:00/7:00c on the network.

[10/24/14 - 09:35 AM]
Terrifying Monsters Run Amok During Animal Planet's Inauguaral "Beastly Nights" Programming Event
Just in time for Halloween, Animal Planet unleashes five nights of cryptic creatures, near-death tales and never-before-seen footage.

[10/24/14 - 09:16 AM]
CBS Stars Get Social with a Week-Long #CBSInstagramTakeover Oct. 27 - Nov. 2!
In addition to Instagram, fans can follow along on the series' Facebook pages and CBS.com.

[10/24/14 - 09:13 AM]
ABC's "Jimmy Kimmel Live" Beats NBC's "Fallon" by Its Largest Margin Yet in Homes
ABC spins the late-night numbers for Thursday, October 23.

[10/24/14 - 08:55 AM]
"The Biggest Loser" Retains 92% of Its Week-Ago Rating, Despite a Significantly Stronger NFL Game on CBS This Week
NBC spins the numbers for Thursday, October 23.

[10/24/14 - 08:42 AM]
WWE(R) Superstar Christian(R) and WWE(R) Hall of Famer Edge(R) Reunite on Syfy's "Haven" in an All-New Episode Airing November 28
Jay Reso will appear in an all-new episode airing November 28, and will reprise the role for two additional episodes airing later in 2015.

[10/24/14 - 08:33 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Wraps CBS Run on Top
The Thursday football franchise heads to NFL Network only beginning next week.

[10/24/14 - 08:19 AM]
ABC More Than Doubles Its Nearest Non-Sports Competition on Thursday
ABC spins the numbers for Thursday, October 23.

[10/24/14 - 07:23 AM]
Season 3 of CNBC's "The Car Chasers" Will Premiere on Wednesday, November 5
Season 3 consists of 16 thirty-minute episodes: 8 new episodes will air in 2014, and the remainder of Season 3 will air in 2015.