or


[05/09/14 - 10:47 AM]
Electus & Barracuda Acquire Rights to "The Drinking Man's Diet"
The book, which has sold more than 2.4 million copies in 13 languages worldwide, will celebrate its 50th anniversary this fall with a special cloth-bound edition.

[via press release from Electus]

ELECTUS & BARRACUDA ACQUIRE RIGHTS TO "THE DRINKING MAN'S DIET"

Executive Producer Barry Poznick to Adapt the Bestselling Book Into a New Unscripted Series

Los Angeles, CA --(May 9, 2014)--Multimedia entertainment studio Electus, an operating business of IAC (Nasdaq: IACI), today announced that Barracuda Television Productions has acquired the rights to The Drinking Man's Diet, the 1964 bestseller that pioneered the low-carb weight loss revolution by encouraging men to lose weight the old-fashioned way - with a steady diet of red meat and booze. The book, which has sold more than 2.4 million copies in 13 languages worldwide, will celebrate its 50th anniversary this fall with a special cloth-bound edition.

"The minute I heard the title The Drinking Man's Diet, I knew I wanted to make this show," said Poznick. "The big idea is: a weight-loss show that doesn't take itself too seriously, that can get loud, rowdy, and sexy AND still get results! Think of this as The Biggest Loser-meets-the biggest drinker!"

"Audiences continue to be fascinated with the 1960s culture, and The Drinking Man's Diet perfectly captures the spirit of the era while simultaneously introducing a low-carb dieting philosophy," said Corie Henson, Electus EVP of Unscripted Television. "This is the ultimate man's man approach to weight loss. If Dean Martin needed to lose weight, he would probably choose this diet."

The Drinking Man's Diet was created by entrepreneur, pilot, and photographer Robert Cameron, who introduced the concept that one could lose weight while maintaining a diet of martinis and steak because of the low carbohydrate count. The book found both success and controversy upon its release, as the idea made headlines in Time and Newsweek, and was even covered by Walter Cronkite. Cameron passed away recently at the age of 98, and in honor of the book's 50th anniversary, publisher Cameron + Company will release a special cloth-bound edition of The Drinking Man's Diet this fall.

"The Drinking Man's Diet was such a huge cultural phenomenon in its day, offering that rare breed of fun yet practical advice," said Chris Gruener, President/Publisher of Cameron + Company. "We are very excited to partner with Barry Poznick and Barracuda/Electus on this TV show not only because of Barry's excellent track record but also his incredible passion for this project. And the timing is quite serendipitous with the launch of our special 50th anniversary edition of the book this fall. We couldn't be more thrilled with where things are heading!"

Barracuda Television Productions will produce the unscripted series in conjunction with Electus. Barry Poznick, who will serve as Executive Producer and launched Barracuda last fall, has created and produced dozens of hit TV shows airing in more than 150 countries around the world including Are You Smarter Than a Fifth Grader?, Buckwild, and Family Game Night.

About Electus

Electus is the first integrated multimedia entertainment studio to unite producers, creators, advertisers and distributors under one roof and produce all forms of content for distribution across a variety of platforms around the world, including: broadcast, cable, digital, OTT and various emerging technologies. The company connects advertisers, distributors and content creators early on in the development process, enabling marketers and advertisers to be true partners in campaigns and content creation. Electus International, the global distribution arm of Electus, is responsible for all international sales and distribution for Electus' programming and its studio partners as well as programs and formats from other well-known 3rd party providers. Electus is an operating business of IAC [NASDAQ: IACI]. For more information on Electus, visit www.electus.com.





  [may 2014]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









[07/04/15 - 08:45 AM]
"Dateline NBC" Is the #1 Big 4 Telecast of the Night in Adults 18-49 and 25-54
NBC spins the numbers for Friday, July 3.

[07/04/15 - 08:37 AM]
Friday's Broadcast Ratings: ABC, NBC Share Demo Crown in Repeat Battle
CBS then is the most-watched network last night.

[07/03/15 - 08:54 AM]
Thursday's Broadcast Ratings: CBS Tops Original Showdown with "Big Brother"
The Eye leads the night in both total viewers and adults 18-49.

[07/03/15 - 08:39 AM]
ABC's "Astronaut Wives Club" Improves Its Hour - "Rookie Blue" Holds 100% of Its Premiere
ABC spins the numbers for Thursday, July 2.

[07/03/15 - 08:30 AM]
"Food Fighters" Ties for #2 in Its Time Period Among the Big 4 Networks in Adults 18-49
NBC spins the numbers for Thursday, July 2.

[07/02/15 - 03:51 PM]
FOX Bursts Into San Diego Comic-Con with World Premiere Screenings and Panel Debuts of "Scream Queens," "Minority Report" and "Lucifer"
Panels for "Lucifer," "Minority Report" and "Bob's Burgers" will kick things off on Friday, July 10.

[07/02/15 - 01:59 PM]
Discovery Channel Delivers All New Digital Content and Social Media Action During "Shark Week 2015"
Sharkopedia - Discovery's ultimate digital guide to all things shark - makes its online debut this year.

[07/02/15 - 11:49 AM]
FOX Sports Expands FIFA Women's World Cup 2015 Coverage with 30 Hours of Added Programming
Said additions include expanded pre- and post-game coverage of the championship match, a pair of marathons showcasing the U.S. Women's National Team's dramatic run to the final and more.

[07/02/15 - 11:06 AM]
The Biting Snark Continues on WE tv - Network's Second Annual "Snark Week" Featuring the Snarkiest Personalities and Shows Returns July 6-10
This year's on-air celebration includes biting one-liners from new episodes of WE tv's original series "Braxton Family Values," "Cutting It: In the ATL" and "Marriage Boot Camp Reality Stars."

[07/02/15 - 10:33 AM]
ABC's "The Chew" to Broadcast from the 20th Annual Epcot International Food & Wine Festival
The Emmy-winning lifestyle series will tape five shows on October 7-9 to air during the week of October 12-16.

[07/02/15 - 10:18 AM]
Jimmy Fallon and Seth Meyers Rank #1 for the Late-Night Second Quarter vs. Their ABC-CBS Competition in All Key Measures
NBC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 10:00 AM]
Donald Glover Pilot "Atlanta" Casts Its Leads as Production Gets Underway
Brian Tyree Henry, Lakeith Lee Stanfield and Zazie Beetz will co-star while Hiro Murai is set to direct.

[07/02/15 - 09:46 AM]
Season Three Premieres of the Hit Dramas "Ray Donovan" and "Masters of Sex" Are Available for Early Sampling
Viewers can sample the TV-14 rated premieres of both episodes for free now on YouTube and SHO.com.

[07/02/15 - 09:12 AM]
"Nightline" Wins 2Q15 in Total Viewers For Second Year in a Row, Leading in Four of the Last Five Quarters
ABC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 08:52 AM]
A+E Networks(R) Launches Lifetime(R) Movie Club(TM)
The subscription video service comes in time for the 25-year anniversary of Lifetime Movies and is available exclusively on iPhone, iPad and iPod Touch at launch.