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[12/10/08 - 10:38 AM]
CBS Number One Live -- and in Playback
CBS spins the LIVE+7 numbers for the season to date.
[via press release from CBS]

CBS NUMBER ONE LIVE -- AND IN PLAYBACK

DVR Lift Boosts CBS Prime Time Programs More Than Any Other Network

Playback Adds More than 3 Million Viewers to "CSI"

CBS Has Four of the Top 10 Programs Posting the Most Lift - More Than Any Other Network

CBS, America's most-watched network in prime time, is also the Number One network in DVR playback, according to Nielsen prime DVR lift data through week nine of the 2008-2009 season.

2008/2009 STD Prime DVR Lift Thru Week #9 (9/22/08 - 11/23/08) All Statements LIVE+7 Lift From LIVE

PRIME NETWORK AVERAGES - DVR LIFT (+Number of Additional Viewers):

CBS (+1.32 Million Viewers)

NBC (+903,000 Viewers)

ABC (+1.07 Million Viewers)

FOX (+769,000 Viewers)

CW (+460,000 Viewers)

CBS has four of the Top 10 programs that with the most DVR playback, more than any other network; nine of the Top 20 and 13 of the Top 30.

CBS Programs In Top 30 (+Number Of Additional Viewers)

#3 CSI (+3.07 Million)

#8 NCIS (+2.42 Million)

#9 CRIMINAL MINDS (+2.35 Million)

#10 SURVIVOR: GABON (+2.33 Million)

#12 THE MENTALIST (+2.12 Million)

#13 TWO AND A HALF MEN (+2.01 Million)

#16 CSI: MIAMI (+1.78 Million)

#17 AMAZING RACE 13 (+1.65 Million)

#19 NUMB3RS (+1.63 Million)

#23 GHOST WHISPERER (+1.59 Million)

#27 CSI: NY (+1.43 Million)

#28 THE UNIT (+1.37 Million)

#30 HOW I MET YOUR MOTHER (1.39 Million)

Among adults 25-54, CBS has three of the Top 10 programs with the most lift (tied for most any network) and nine of the Top 20, more than any other network.

Among adults 18-49, CBS has eight of the Top 20 programs with the most lift, more than any other network.





  [december 2008]  
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· AMAZING RACE, THE (CBS)
· CRIMINAL MINDS (CBS)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· CSI: MIAMI (CBS)
· CSI: NEW YORK (CBS)
· GHOST WHISPERER (CBS)
· HOW I MET YOUR MOTHER (CBS)
· MENTALIST, THE (CBS)
· NCIS (CBS)
· NUMB3RS (CBS)
· SURVIVOR (CBS)
· TWO AND A HALF MEN (CBS)
· UNIT, THE (CBS)




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