or


[09/29/09 - 11:43 AM]
Fueled by Brand Evolution, Syfy Posts Most Watched Third Quarter in 17-Year History
Syfy spins the numbers for the third quarter of 2009.

[via press release from Syfy]

FUELED BY BRAND EVOLUTION, SYFY POSTS MOST WATCHED THIRD QUARTER IN 17-YEAR HISTORY

Places 4th in Adults 25-54 � Highest 3Q Ranking Ever

Warehouse 13 Sets All-Time Syfy Series Marks in Total Viewers, Adults 25-54 and Household Ratings

Soars 18% Among Upscale Adult 18-49 Viewers

Syfy.com Pacing for New Third Quarter Highs in Key Metrics

New York, NY � September 29, 2009 � Underscoring the broad-based appeal of its new brand identity since launching on July 7, Syfy amassed the largest third quarter audience in its 17-year history, establishing a new mark in total viewers with 1.36 million.

The record viewership from June 29th through September 27 catapulted Syfy into fourth place among Adults 25-54, its highest ranking ever in third quarter, versus all basic cable entertainment networks.

Syfy also posted all-time third quarter highs in Women 18-49 (292,000) and Women 25-54 (332,000).

Syfy dramatically improved among upscale Adult 18-49 viewers (versus third quarter '08), gaining +18% in Adults18-49 with $75K+ Household Income.

The gains were driven by the diverse powerhouse primetime schedule, sparked by summer sensation Warehouse 13, Syfy's most watched series ever in total viewers (4.02 million), Adults 25-54 (2.1 million) and HH ratings (2.9), and Eureka, which soared over three million total viewers for the first time ever.

Fueled by Ghost Hunters and Destination Truth -- both on pace for series ratings records -- Syfy captured the third quarter Wednesday 9-10PM (ET/PT) time period among Adults 18-34 and Adults 18-49, while winning the Tuesday 9-10PM (ET/PT) time period in Adults 25-54.

Third Quarter Highlights

In total viewers, Warehouse 13 topped new cable series such as TNT's Hawthorne (4.0 million) and Dark Blue (3.5 million), and Lifetime's Drop Dead Diva (3.1 million). The series finished second in the 2009 freshman class behind only USA's Royal Pains.

The second half of Eureka Season Three delivered a 2.3 HH rating, 1.38 million Adults18-49, 1.72 million Adults 25-54 and 3.17 million total viewers. In addition to breaking the three million total viewers barrier, this is also the series' best performance ever in Adults18-34 and Adults 25-54.

To date, the current season of Ghost Hunters is averaging a 2.1 HH rating, 3.0 million total viewers, 1.9 million Adults18-49 and 2.0 million Adults 25-54. This marks the first time it has averaged more than two million Adults 25-54 and more than three million total viewers.

Destination Truth is also enjoying a strong ratings performance in its third season. The September 9 premiere set record highs in all key demos including Adults 18-49 and Adults 25-54 as well as the first time the show averaged more than two million total viewers.

Users also flocked to the new brand identity online:

Syfy.com is on pace to hit new third quarter highs in uniques (3.1 million), visits (5.1 million), page views (30.0 million) and video streams (5.2 million).

Syfy.com is also on pace to deliver its best quarter ever in engagement as users average 17 minutes per visit and 28 minutes per unique.

Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities. Originally launched in 1992 as SCI FI Channel, and currently in 95 million homes, Syfy is a network of NBC Universal, one of the world's leading media and entertainment companies. (Syfy. Imagine greater.)





  [september 2009]  
S
M
T
W
T
F
S
  


· DARK BLUE (TNT)
· DESTINATION TRUTH (SYFY)
· DROP DEAD DIVA (LIFETIME)
· EUREKA (SYFY)
· GHOST HUNTERS (DISCOVERY)
· HAWTHORNE (TNT)
· ROYAL PAINS (USA)
· WAREHOUSE 13 (SYFY)





most recent ratings | view all posts
[03/25/25 - 12:01 PM]
Netflix Top 10 Week of March 17: "Adolescence" Grips Viewers for Second Week at No. 1
Checking in at No. 2 on the English TV list was "The Residence," the latest series from Shondaland; the screwball whodunit racked up 6.4 million views.

[03/25/25 - 11:01 AM]
Investigation Discovery's "A Body in the Snow: The Trial of Karen Read" Reaches More Than 6.3 Million Viewers Across Linear and Streaming
In its time period, the series helped ID rank as the #2 non-sports/news cable net among W25-54, averaging a .47 W25-54 L3 rating and increasing the time period's ratings by +58%.

[03/21/25 - 01:30 PM]
"Live with Kelly and Mark" Grows Remarkably in All Key Measures During Show's Festive Post-Oscars Week
The annual Monday morning post-Oscars show from the famed Dolby Theatre in Hollywood scored 2.650 million Total Viewers and was the show's second most-watched telecast of the entire season.

[03/21/25 - 10:10 AM]
"Opry 100: A Live Celebration" Drew 5.3 Million Viewers Wednesday Night Across NBC and Peacock
It was the most-watched program of the night among all the broadcast networks against mostly original programming.

[03/18/25 - 02:02 PM]
ESPN Earns Event Record Viewership for Formula 1 Australian Grand Prix
ESPN's live telecast of the Formula 1 Australian Grand Prix this past weekend drew an average of 1.1 million viewers, the largest U.S. television audience ever for the event.

[03/18/25 - 12:01 PM]
Netflix Top 10 Week of March 10: "The Electric State" Energizes, "Adolescence" Excels in This Week's Top 10
Viewers also sought laughs from the Mindy Kaling comedy "Running Point" - starring Kate Hudson and set to return for Season 2 - which scored the No. 2 spot in English TV (6 million views).

[03/18/25 - 10:49 AM]
NBA on ABC Regular Season Viewership Up Double-Digits From Last Year
The "NBA Saturday Primetime on ABC" series won the night among all viewers seven out of 10 times, and among viewers younger than 50 eight out of ten times.

[03/17/25 - 11:08 AM]
"The Way Home" Finishes Thrilling Third Season as #1 Most-Watched Program on Entertainment Cable Among Women 25-54
The riveting finale was the #1 most-watched program on Friday with Women 18+, leaving viewers eager to dive back into the time-traveling pond filled with rich family history and spellbinding mystery.

[03/14/25 - 09:31 AM]
Return of AMC's "Dark Winds" Attracts 2.2 Million Premiere Night Viewers
On AMC+, the series continued its trajectory of viewership growth every season, with the season three premiere up more than 50 percent in viewership over season two, and doubling subscriber acquisition over the previous season.

[03/12/25 - 10:06 AM]
"The Last of Us" Season 2 Trailer Shatters Records, Becoming HBO and Max's Most-Watched Original Trailer with 158 Million Views
The trailer outperformed previous "The Last of Us" trailers and teasers by a margin of at least 160%.

[03/11/25 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week
"Nightline" also improved year to year in Total Viewers and Adults 18-49.

[03/11/25 - 12:01 PM]
Netflix Top 10 Week of March 3: "Running Point" Scores, "Plankton: The Movie" Makes a Splash in This Week's Top 10
With an A-list cast led by Robert De Niro, the political-themed limited series "Zero Day," about a devastating cyberattack, was a hit again this week, landing at No. 2 on the English TV list (7.5 million views).

[03/11/25 - 10:13 AM]
"NBA Saturday Primetime on ABC": Boston Celtics Victory Over Los Angeles Lakers was Most-Watched NBA Regular-Season Game Across Any Platform in Seven Years (Excluding Christmas)
The March 8 broadcast peaked with 5,342,000 viewers from 9:15-9:29 p.m. ET.

[03/11/25 - 08:00 AM]
"The Flip Off" Delivers HGTV's Highest-Rated Freshman Series Since 2022
The six-episode season attracted nearly 14 million total viewers across linear and streaming since its premiere on Wednesday, January 29.

[03/10/25 - 08:31 AM]
Women's College Basketball Across ESPN Platforms Scores Most-Watched Regular Season Since 2008-09
It was also the most-consumed season on record for ESPN platforms with more than 2.9 billion total minutes watched of live women's college basketball games.