or


[02/01/12 - 09:32 AM]
NBA TV Continues to Set Record Ratings During the 2011-12 Regular Season
NBA TV spins the numbers for the season to date.

[via press release from NBA TV]

NBA TV Continues to Set Record Ratings During the 2011-12 Regular Season

2011-12 Regular-Season Games Outpacing Last Season's Viewership

NBA TV continues to set record ratings just over a month into the 2011-12 regular season. Through the first 34 games of the regular season, NBA TV is averaging 391,000 total viewers and 306,000 total households, up 74% and 78% respectively, compared to the same time last year. In addition, NBA TV has also shown the largest universe growth of any cable network since the start of the year with an increase of over 3.3 million households.

To date, the 2011-12 regular season has delivered three of the top five most-watched games ever on the network. The following are NBA TV's Top 5 most-watched games in total viewers (newly charted games in bold):

· Memphis Grizzlies at San Antonio Spurs: 835,000 viewers (4/27/11, Playoffs)

· LA Lakers at LA Clippers: 756,000 viewers (1/14/12, Regular Season)

· Chicago Bulls at LA Clippers: 722,000 viewers (12/30/11, Regular Season)

· LA Clippers at LA Lakers: 686,000 viewers (1/25/12, Regular Season)

· Portland Trailblazers at Miami Heat: 681,000 viewers (3/8/11, Regular Season)

NBA TV's popular Fan Night games - where fans vote for the games they want to see via NBA.com, NBA's Facebook page and Yahoo.com - are also up compared to the same time a year ago. The Jan. 17 Fan Night match-up between the San Antonio Spurs and Miami Heat delivered the most-watched Fan Night game of 2011-12 regular season on NBA TV with 675,000 total viewers. The first seven Fan Night games of the regular season averaged 502,000 viewers and 400,000 households, up 35% and 45%, respectively, compared to the same time period last year.

NBA TV continues to average the youngest median age (34.4) of any sports network. NBA TV's key demographics are also up double and triple digits compared to the same time period of the 2010-11 regular season:

· A18-34: 133,000 vs. 65,000 +105%

· A18-49: 221,000 vs. 124,000 +78%

· A25-54: 207,000 vs. 120,000 +74%

· M18-34: 96,000 vs. 49,000 +96%

· M18-49: 166,000 vs. 93,000 +78%

· M25-54: 160,000 vs. 92,000 +74%

Highlights from the first month of the 2011-12 regular season include:

· The Jan. 14 match-up between the Lakers and Clippers delivered the most-watched regular season game in the network's history, with 756,000 total viewers. The contest eclipsed the network's previous record of 722,000 total viewers for the Dec 30, 2011, contest between the Chicago Bulls and Los Angeles Clippers.

· NBA TV's broadcast of the Clippers and Lakers game on Jan. 25 delivered 686,000 total viewers; 532,000 households; and 198,000 men 18-34. The match-up was the third most-watched 2011-12 regular-season game on NBA TV.

· NBA TV's Jan. 24 Fan Night match-up, featuring the Cleveland Cavaliers and the Heat, delivered 547,000 total viewers; 424,000 households; and 132,000 men 18-34. The match-up was the second most-watched Fan Night game of the 2011-12 regular season-to-dates for households and total viewers.

· NBA TV's Jan. 30 broadcast of the Oklahoma City Thunder and Clippers regular season game delivered 552,000 total households and 625,000 viewers and 174,000 Men 18-34. This game garnered the highest deliveries on households of any regular season game ever on NBA TV.

Source: Nielsen Media Research, StarTrak. Based on Live +Same Day data stream. NBA TV 2011-12 Regular Season 12/26/11-1/30/12. Same year ago period 12/27/10-1/31/11. NBA TV vs. NBC Sports Network Rebranding 1/1/12-1/29/12. Total Day, M-Sun 6A-6A. Prime, M-Sat 8-11P, Sun 7-11P.





  [february 2012]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[10/03/25 - 02:17 PM]
ESPN's Record-Setting '25 MLB Wild Card Series
Across eight games, the MLB Wild Card Series is averaging 4.4 million viewers, up 65% from last year.

[10/03/25 - 12:07 PM]
"Dancing with the Stars" Continues to Shatter Records - Growing Two Weeks in a Row Since Season Premiere for First Time Since 2005
Plus: "High Potential" hit a season high in Total Viewers (4.24 million), growing by double digits over the show's comparable third episode from last fall.

[10/02/25 - 04:09 PM]
ESPN Delivers the Most-Watched WNBA Semifinals Ever
Game 5 between the Indiana Fever and the Las Vegas Aces averaged 1.8 million viewers, peaking at 2.1 million.

[10/02/25 - 02:51 PM]
ESPN's Record-Setting Day One of MLB Wild Card Series
Coverage of Red Sox versus Yankees averaged 6.5 million viewers, peaking at 9.9 million.

[10/02/25 - 11:00 AM]
"Survivor" and "The Amazing Race" Season Premieres Hit Their Largest 3-Day Streaming Viewerships Ever
The "Survivor" season 49 premiere grew to 6.83 million viewers with three days of multiplatform viewership; while "The Amazing Race" season 38 premiere grew to 4.01 million viewers.

[10/02/25 - 09:38 AM]
"Celebrity Wheel of Fortune" Scores on Friday Nights with Biggest Total Viewer Audience in Nearly Two Years
"Celebrity Wheel of Fortune" stood as the No. 1 program of the night, rising by double digits in Total Viewers over its previous season premiere.

[10/01/25 - 10:27 AM]
"Big Brother" Season Finale Is Most-Watched Episode in Over Three Years
The finale was up +33% from its year ago finale and up +33% from this season's average.

[09/30/25 - 03:44 PM]
ESPN and ABC Win College Football's Week 5; "College GameDay's" Most-Viewed Season Rolls On
ABC is off to its best start ever with 7.1 million average viewers per game, and the network has aired eight of the top 10 most-viewed games this season.

[09/30/25 - 02:08 PM]
Packers-Cowboys OT Thriller Averages 26.9 Million Viewers on NBC & Peacock, As NBC Sports Opens with Best Four-Week Audience Average in 20 Seasons of NBC "SNF"
The audience peaked at 29.9 million viewers in the second quarter (9-9:15 p.m. ET).

[09/30/25 - 12:01 PM]
Netflix Top 10 Week of September 22: "Wayward" Lures Viewers at No. 1, "KPop Demon Hunters" Sets Top 10 Record
New on Netflix this week is "House of Guinness," a historical drama series created by Steven Knight, which debuted at No. 3 on the English TV list with 5.2 million views.

[09/30/25 - 10:24 AM]
"High Potential" Season Premiere Vaults to Nearly 16 Million in First Week Across Platforms
This marks ABC's best season premiere for a drama among Total Viewers in five years.

[09/29/25 - 06:06 AM]
ESPN's 2025 MLB Game Viewership Up 21 Percent from Last Year
Coverage delivered 1.8 million viewers on average across 30 games this season.

[09/26/25 - 01:11 PM]
"Dancing with the Stars" Week Two Delivers Over 5 Million Total Viewers Rising Over Season Premiere for First Time in 14 Years
Once again, the show led its time period and stood as the No. 1 show of the night in Total Viewers (5.46 million) and Adults 18-49 (1.02 rating).

[09/25/25 - 02:05 PM]
Viewers Have Watched More Than 8 Billion Minutes of "Big Brother" This Summer - Up +27% from Last Year
Multiplatform average episode viewership grew to 5.1 million, up +23% versus last year in 35-days of viewing, outpacing the competition.

[09/24/25 - 02:47 PM]
"Jimmy Kimmel Live" Returned on Tuesday to 6.26 Million Total Viewers on Broadcast, According to Initial Live+Same Day Measurement
In addition to linear ratings, the monologue has garnered more than 26 million views across YouTube and social platforms.