or


[05/01/12 - 11:40 AM]
Style Media Delivers Best April Ever Among Women 18-34
Style spins the numbers for the month of April.

[via press release from Style]

STYLE MEDIA DELIVERS BEST APRIL EVER AMONG W18-34 UP +77% AND W18-49 UP +62% WHILE CEMENTING NEW TUESDAY NIGHT OF PROGRAMMING

Season Two Finale of "Big Rich Texas" Delivers Network's Most Watched Telecast of The Year Among W18-34 and W18-49

MyStyle.com Up +180% in Video Streams Year-Over-Year

LOS ANGELES -- May 1, 2012 -Hyper serving Style Media's key demographic of women 18-49 that can't get enough of fashion, beauty and stylish living, the network delivered its best April ever among W18-34 in primetime, up an impressive +77%, and W18-49, up +62%, while lowering its median age by eight years to 38, year-over-year, according to Nielsen. Driven by the success of "Giuliana & Bill," Style Media cements a new night of programming on Tuesdays, more than quadrupling its audience in the 8pm hour year-over-year among the coveted W18-49. Additionally, the second season finale of "Big Rich Texas" on Sunday, April 29 delivered the series most watched episode ever and Style's most watched telecast of the year for W18-34 and W18-49 drawing 565,000 Total Viewers. On the digital front, MyStyle.com saw triple digit increases for Video Streams, up +180% year-over-year.

Style's Sunday night original programming continues to resonate with fashion, beauty and stylish loving viewers with "Jerseylicious" and "Big Rich Texas" more than doubling the time period year-over-year, up +175% in W18-49 and up +125% in Total Viewers. The fourth season of "Jerseylicious" is averaging 550,000 Total Viewers while the second season of "Big Rich Texas" averaged 435,000 Total Viewers, driven by a 34% gain in the younger W18-34 demo, season-over-season.

Now in its fifth season and pacing to be its highest rated ever, "Giuliana & Bill" (Tuesdays at 8pm ET/PT) is averaging 515,000 Total Viewers, up (28%) vs. season four, and 263,000 among W18-49 (+36%) vs. last season. The series delivered its most watch episode ever on Tuesday, April 24 as viewers got a behind the scenes look at Giuliana and Bill's decision to proceed with a gestational carrier and the moving phone call that they are in fact pregnant.

Source: Nielsen, NPM, L+SD Data - April 2012 (03/26/12-04/29/12) vs. April 2011 (03/28/11-04/24/11) Prime M-Su 8P-11P Imp and P2+ Median Age, Tuesday 8P-9PProgram 1�4 Time Period Average Giuliana & Bill Premiere To Date (04/03/12-04/25/12) vs. April 2011 Time Period Average (03/28/11-04/24/11) ranked against all ad-supported cable nets on W18-49 Imp, Giuliana & Bill S5 To Date (04/03/12-04/24/12) vs. Prior Season Equivalent (07/18/11-08/08/11) Imp, Giuliana & Bill #504 (Tues, 04/24/12, 8P-9P) ranked against all original episodes series to date (08/05/09-04/24/12) P2+ Imp, Jerseylicious S4 and Big Rich Texas S2 Originals To Date (02/19/12-04/29/12, excludes specials on 4/22/12) vs. Su 8P-10P Year Ago Time Period Average (02/20/11-05/01/11) Imp, Big Rich Texas S2 (02/19/12-04/29/12) vs. Prior Season (07/17/11-10/02/11) Imp, Big Rich Texas #210 (Sun, 04/29/12, 9P-10P) vs. Series To Date Original Episodes (07/17/11-04/15/12) and Style Individual Telecast Rank 2012 YTD (12/26/11-04/29/12) W18-34/W18-49 Imp; Omniture, SiteCatalyst - Video Starts April 2012 (04/01/12-04/30/12) vs. April 2011 (04/01/11-04/30/11).

About Style Media

Style Media is the destination for women 18-49 with a passion for the best in relatable, inspiring and transformational lifestyle programming. Style currently counts more than 78 million cable and satellite subscribers and is the fastest growing women's network in the U.S. Mystyle.com keeps women up-to-date on all of the latest fashion and beauty news on the web. Style's popular series include "Tia & Tamera," "Jerseylicious," "Giuliana& Bill," "Glam Fairy" and "Big Rich Texas." The Style Network is a network of NBCUniversal Entertainment & Digital Networks and Integrated Media, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Follow us on Twitter at https://twitter.com/StyleNetPR.





  [may 2012]  
S
M
T
W
T
F
S
  


· BIG RICH TEXAS (STYLE)
· GIULIANA & BILL (E)
· JERSEYLICIOUS (STYLE)





most recent ratings | view all posts
[11/21/25 - 12:00 PM]
CBS Series Top L+7 Multiplatform Competitive Charts
Seven weeks into the 2025/26 broadcast season, "Tracker" is the #1 series, averaging 14.2 million viewers across broadcast and streaming.

[11/20/25 - 04:55 PM]
"Dancing with the Stars" Jumps to Season Highs with Epic "Prince Night"
The show rose dramatically over its year-ago penultimate episode in Total Viewers, with its best semifinals performance in seven years.

[11/20/25 - 11:31 AM]
"Landman" Season 2 Premiere Delivers Record Breaking 9.2 Million Global Streaming Views in Its First Two Days on Paramount+
Views increased by +262% from the first season premiere, making it the most watched premiere for any original series for Paramount+.

[11/20/25 - 08:22 AM]
"Live with Kelly and Mark" Hits Season Highs with Best Performance Among Total Viewers and Households in Five Months
Friday's "Live's Halloween Show: "It's Trending!" posted its top telecast in Total Viewers (2.554 million) and Households (1.62 million) in over six months.

[11/18/25 - 03:40 PM]
"College GameDay" Scores Best Week 12 Show Ever in Steel City Stop; ABC & ESPN Deliver Top Four Most-Watched Games of Week 12
ABC is registering 6.9 million viewers per game, on pace for the most-watched season on record for the network.

[11/18/25 - 03:06 PM]
FOX NFL Off to Its Best Start to the Season Since 2016
Season-to-date, the NFL on FOX is off to its best start to the season since 2016, averaging 19,038,000 viewers and up +4% over last year's season-to-date average (18,239,000).

[11/18/25 - 12:01 PM]
Netflix Top 10: Week of November 10 - "The Beast in Me" Plays Mind Games at No. 1 in This Week's Top 10
Those wishing to escape into fantasy opted for "The Witcher" Season 4, placing the series at No. 2 on the list with 3.6 million views in its third week in the Top 10.

[11/14/25 - 10:30 AM]
"High Potential" Season 2 Premiere Scores Over 21 Million Total Viewers Across 35 Days
Season to date, the powerhouse drama continues to dominate, ranking as the No. 1 original broadcast series for the second season in a row among Adults 18-49 (2.42 rating), based on Nielsen cross-platform rankings.

[11/14/25 - 09:35 AM]
"Dancing with the Stars" Rises Week to Week with 6.67 Million Total Viewers as Show Heads to Semi-Finals
This marks the show's best performance for its last episode before the semi-finals among Total Viewers in six years and among Adults 18-49 in eight years.

[11/14/25 - 09:31 AM]
"Wicked: One Wonderful Night" Shines for NBC
Across all platforms, the special drew 3.6 million viewers, which was up 64% from last year's "Defying Gravity: The Curtain Rises on Wicked" special.

[11/12/25 - 08:27 AM]
ABC Scores Top Game of the Week for the 10th Straight Week; "College GameDay" Posts Week 11 Growth and Record Season Rolls On
LSU-Alabama (7.5 million viewers) was the most-watched game of the week, followed by Texas A&M-Missouri (4.9 million) and BYU-Texas Tech (4.0 million) among the top five.

[11/11/25 - 12:01 PM]
Netflix Top 10: Week of November 3 - "Frankenstein" Comes to Life at No. 1 in This Week's Top 10
For more monsters, viewers turned to Season 4 of "The Witcher," putting the series at No. 1 on the English TV list with 7.4 million views.

[11/06/25 - 02:15 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 25-54
"Nightline" was up on the previous week by double digits in Total Viewers and Adults 18-49.

[11/05/25 - 09:39 AM]
"College GameDay" and ESPN College Football on ABC Win Week 10
Georgia-Florida led the week with 7.8 million viewers, marking the largest audience on record for this rivalry in a full national window.

[11/05/25 - 08:00 AM]
The NASCAR Xfinity Series Concludes First Full Year on The Cw Network with Most-Watched Season in Four Years
The championship race, which saw Jesse Love emerge as the season winner, drew 1,015,000 total viewers and peaked at 1,191,000 total viewers from 9:30-9:45pm ET.