or


[08/14/12 - 11:46 AM]
The Hub TV Network's Summer Schedule Continues to Build with Big Audience Gains
The Hub spins the numbers for the week of August 6-12.

[via press release from The Hub]

THE HUB TV NETWORK'S SUMMER SCHEDULE CONTINUES TO BUILD WITH BIG AUDIENCE GAINS POWERED BY SPECIAL PROGRAM EVENTS AND STRONG PERFORMANCES OF ORIGINAL SERIES

Double and Triple-Digit Increases Continue to Fuel Network's Momentum

LOS ANGELES - Against strong Olympics competition, The Hub TV Network's summer schedule continued its across-the-schedule outstanding audience growth momentum the week of August 6-12 with double and triple-digit increases for programming in virtually all key audience demographics versus year-ago deliveries.

In particular, driving the week were special event marathons of the series "Care Bears: Welcome to Care-a-Lot" and "Pound Puppies," new episodes of Hub Original Series "Transformers Rescue Bots" and "Kaijudo: Rise of the Duel Masters," and impressive performances of regular series including "R.L. Stine's The Haunting Hour: The Series," "The Aquabats! Super Show!" and "Dan Vs."

For the week in Total Day, The Hub earned year-to-year delivery gains among Kids 2-11 (+61%), Kids 6-11 (+39%), Women 18-49 (+80%), Adults 18-49 (+85%), Persons 2+ (+61%) and Households (+63%).

For the week In Prime (Monday - Sunday, 8 -11 p.m. ET), The Hub earned year-to-year delivery gains among Women 18-49 (+35%), Adults 18-49 (+54%), Persons 2+ (+8%) and Households (+14%).

With this week's success, in Total Day The Hub has demonstrated year-to-year gains among Kids 2-11, Persons 2+ and Households for 32 consecutive weeks.

Week of 8/6/12

Daypart Performance (all times ET)

· In Total Day, The Hub has demonstrated year-to-year gains among Kids 2-11, Persons 2+ and Households for 32 consecutive weeks.

· In Total Day, The Hub earned year-to-year delivery gains among Kids 2-11 (+61%, 61,000), Kids 6-11 (+39%, 32,000), Women 18-49 (+80%, 27,000), Adults 18-49 (+85%, 50,000), Persons 2+ (+61%, 137,000) and Households (+63%, 93,000).

· In Prime (Monday - Sunday, 8 p.m. - 11 p.m. ET), The Hub earned year-to-year delivery gains among Women 18-49 (+35%, 42,000), Adults 18-49 (+54%, 74,000), Persons 2+ (+8%, 169,000) and Households (+14%, 115,000).

Programming Highlights (all times ET)

· The Hub's "Pound Puppies" Marathon (Thursday, 9 a.m. - 2 p.m.) earned year-to-year delivery gains among Kids 2-11 (+366%, 163,000), Kids 6-11 (+419%, 83,000), Women 18-49 (+125%, 18,000), Adults 18-49 (+344%, 40,000), Persons 2+ (+335%, 226,000) and Households (+363%, 148,000).

· The Hub's "Care Bears - Monday Marathon" (Monday, 9 a.m. - 2 p.m.), featuring "Care Bears: Welcome to Care-a-Lot," earned year-to-year delivery gains among Kids 2-11 (+278%, 121,000), Kids 6-11 (+242%, 65,000), Women 18-49 (+740%, 42,000), Adults 18-49 (+610%, 71,000), Persons 2+ (+322%, 215,000) and Households (+155%, 130,000).

· Saturday's back-to-back new episodes of "Transformers Rescue Bots" (Saturday, 12:30-1:30 p.m.) earned year-to-year delivery gains among Kids 2-11 (+243%, 120,000), Kids 6-11 (+486%, 41,000), Women 18-49 (+186%, 20,000), Adults 18-49 (+71%, 48,000), Persons 2+ (+152%, 194,000) and Households (+100%, 122,000).

· A new episode of "Kaijudo: Rise of the Duel Masters" (Saturday, 2 p.m.) earned year-to-year delivery gains among Kids 2-11 (+1400%, 90,000), Kids 6-11 (+650%, 30,000), Women 18-49 (+1200%, 13,000), Adults 18-49 (+245%, 38,000), Persons 2+ (+679%, 148,000) and Households (+372%, 85,000).

· "R.L. Stine's The Haunting Hour: The Series" (Saturday, 6:30 p.m.) earned year-to-year delivery gains among Kids 2-11 (+145%, 186,000), Kids 6-11 (+289%, 136,000), Women 18-49 (+25%, 35,000), Adults 18-49 (+51%, 56,000), Persons 2+ (+87%, 325,000) and Households (+86%, 164,000).

· "The Aquabats! Super Show!" (Saturday, 12 p.m.) earned year-to-year delivery gains among Kids 2-11 (+150%, 100,000), Kids 6-11 (+529%, 44,000), Women 18-49 (+220%, 32,000), Adults 18-49 (+10%, 54,000), Persons 2+ (+54%, 175,000) and Households (+21%, 105,000).

· "Dan Vs." (Saturday, 4:30 p.m.) earned year-to-year delivery gains among Kids 2-11 (+137%, 83,000), Kids 6-11 (+227%, 49,000), Women 18-49 (+20%, 18,000), Persons 2+ (+64%, 121,000) and Households (+5%, 60,000)

(Source: Nielsen; program based dayparts; most current; 8/6/12-8/12/12 vs. 8/8/11-8/14/11; growth by delivery)

About The Hub

THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and is available in more than 64 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.

Visit The Hub on Facebook at http://www.facebook.com/hubtvnetwork





  [august 2012]  
S
M
T
W
T
F
S
   


· DAN VS (HUB)
· KAIJUDO (HUB)
· RL STINE'S THE HAUNTING HOUR: THE SERIES (DFC)





most recent ratings | view all posts
[10/03/25 - 02:17 PM]
ESPN's Record-Setting '25 MLB Wild Card Series
Across eight games, the MLB Wild Card Series is averaging 4.4 million viewers, up 65% from last year.

[10/03/25 - 12:07 PM]
"Dancing with the Stars" Continues to Shatter Records - Growing Two Weeks in a Row Since Season Premiere for First Time Since 2005
Plus: "High Potential" hit a season high in Total Viewers (4.24 million), growing by double digits over the show's comparable third episode from last fall.

[10/02/25 - 04:09 PM]
ESPN Delivers the Most-Watched WNBA Semifinals Ever
Game 5 between the Indiana Fever and the Las Vegas Aces averaged 1.8 million viewers, peaking at 2.1 million.

[10/02/25 - 02:51 PM]
ESPN's Record-Setting Day One of MLB Wild Card Series
Coverage of Red Sox versus Yankees averaged 6.5 million viewers, peaking at 9.9 million.

[10/02/25 - 11:00 AM]
"Survivor" and "The Amazing Race" Season Premieres Hit Their Largest 3-Day Streaming Viewerships Ever
The "Survivor" season 49 premiere grew to 6.83 million viewers with three days of multiplatform viewership; while "The Amazing Race" season 38 premiere grew to 4.01 million viewers.

[10/02/25 - 09:38 AM]
"Celebrity Wheel of Fortune" Scores on Friday Nights with Biggest Total Viewer Audience in Nearly Two Years
"Celebrity Wheel of Fortune" stood as the No. 1 program of the night, rising by double digits in Total Viewers over its previous season premiere.

[10/01/25 - 10:27 AM]
"Big Brother" Season Finale Is Most-Watched Episode in Over Three Years
The finale was up +33% from its year ago finale and up +33% from this season's average.

[09/30/25 - 03:44 PM]
ESPN and ABC Win College Football's Week 5; "College GameDay's" Most-Viewed Season Rolls On
ABC is off to its best start ever with 7.1 million average viewers per game, and the network has aired eight of the top 10 most-viewed games this season.

[09/30/25 - 02:08 PM]
Packers-Cowboys OT Thriller Averages 26.9 Million Viewers on NBC & Peacock, As NBC Sports Opens with Best Four-Week Audience Average in 20 Seasons of NBC "SNF"
The audience peaked at 29.9 million viewers in the second quarter (9-9:15 p.m. ET).

[09/30/25 - 12:01 PM]
Netflix Top 10 Week of September 22: "Wayward" Lures Viewers at No. 1, "KPop Demon Hunters" Sets Top 10 Record
New on Netflix this week is "House of Guinness," a historical drama series created by Steven Knight, which debuted at No. 3 on the English TV list with 5.2 million views.

[09/30/25 - 10:24 AM]
"High Potential" Season Premiere Vaults to Nearly 16 Million in First Week Across Platforms
This marks ABC's best season premiere for a drama among Total Viewers in five years.

[09/29/25 - 06:06 AM]
ESPN's 2025 MLB Game Viewership Up 21 Percent from Last Year
Coverage delivered 1.8 million viewers on average across 30 games this season.

[09/26/25 - 01:11 PM]
"Dancing with the Stars" Week Two Delivers Over 5 Million Total Viewers Rising Over Season Premiere for First Time in 14 Years
Once again, the show led its time period and stood as the No. 1 show of the night in Total Viewers (5.46 million) and Adults 18-49 (1.02 rating).

[09/25/25 - 02:05 PM]
Viewers Have Watched More Than 8 Billion Minutes of "Big Brother" This Summer - Up +27% from Last Year
Multiplatform average episode viewership grew to 5.1 million, up +23% versus last year in 35-days of viewing, outpacing the competition.

[09/24/25 - 02:47 PM]
"Jimmy Kimmel Live" Returned on Tuesday to 6.26 Million Total Viewers on Broadcast, According to Initial Live+Same Day Measurement
In addition to linear ratings, the monologue has garnered more than 26 million views across YouTube and social platforms.