or


[10/15/13 - 02:14 PM]
Strong Premieres for "Sabrina" and "Haunting Hour" on the Hub Network
The Hub spins the numbers for Saturday, October 12.
[via press release from The Hub]

Strong Premieres for "Sabrina" and "Haunting Hour" on the Hub Network

The Hub Network's October lineup of spooky programming gets off to a strong start with the premiere of new series "Sabrina Secrets of a Teenage Witch," which delivered growth in the time period, and the return of "R.L. Stine's The Haunting Hour: The Series," which bested prior season premieres in numerous demographics. Additionally, the Hub Network was the number one children's network in co-view percentage share among Kids 2-11 watching with Adults 18-49.

Program Performance Details

The series premiere of "Sabrina: Secrets of a Teenage Witch" (Saturday, 12 p.m.) earned year-to-year time period delivery gains among Kids 2-11 (+124%), Girls 2-11 (+139%), Kids 6-11 (+53%), Girls 6-11 (+48%), Adults 18-49 (+400%), Women 18-49 (+410%), Adults 25-54 (+248%), Women 25-54 (+233%), Persons 2+ (+192%) and Households (+117%).

The new season debut of "R.L. Stine's The Haunting Hour: The Series" (Saturday, 7 p.m.) grew against the prior season's premiere with Girls 2-11 (+17%), Girls 6-11 (+28%), Women 18-49 (+28%) and Women 25-54 (+19%).

The new season debut of "R.L. Stine's The Haunting Hour: The Series" (Saturday, 7 p.m.) grew against the season two premiere with Kids 2-11 (+126%), Girls 2-11 (+237%), Kids 6-11 (+79%), Girls 6-11 (+296%), Adults 18-49 (+144%), Women 18-49 (+1740%), Adults 25-54 (+138%), Women 25-54 (+400%), Persons 2+ (+123%) and Households (+80%).

The new season debut of "R.L. Stine's The Haunting Hour: The Series" (Saturday, 7 p.m.) grew against the season one premiere with Kids 2-11 (+110%), Girls 2-11 (+220%), Kids 6-11 (+100%), Girls 6-11 (+280%), Women 18-49 (+46%), Women 25-54 (+23%), Persons 2+ (+35%) and Households (+57%).

The new season debut of "R.L. Stine's The Haunting Hour: The Series" (Saturday, 7 p.m.) grew against the year ago time period average with Kids 2-11 (+118%), Girls 2-11 (+300%), Kids 6-11 (+131%), Girls 6-11 (+375%), Adults 18-49 (+47%), Women 18-49 (+197%), Adults 25-54 (+37%), Women 25-54 (+186%), Persons 2+ (+67%) and Households (+37%).

Co-Viewing Details

Thirty nine percent (39%) of the Hub Network's Kids 2-11 watched with an Adult 18-49, ahead of all children's networks, including Disney Channel (19%), Nickelodeon (25%), Cartoon Network (22%), Disney XD (20%) and Nicktoons (19%).

(Source: The Nielsen Company, program based dayparts, most current, 10/7/13-10/13/13 vs. 10/8/12-10/14/12 & 10/1/11 & 12/25/10, growth by delivery, co-viewing from NPower)





  [october 2013]  
S
M
T
W
T
F
S
  


· RL STINE'S THE HAUNTING HOUR: THE SERIES (DFC)
· SABRINA: SECRETS OF A TEENAGE WITCH (HUB)




most recent ratings | view all posts
[03/28/25 - 02:26 PM]
Universal Pictures' Global Cinematic Event "Wicked" Debuts as Streaming's #1 Film
Per preliminary Nielsen data, "Wicked" is the #1 film across all of streaming with 882 million minutes viewed for the week of March 17-23.

[03/28/25 - 02:22 PM]
ESPN's Exclusive Coverage of Milwaukee Brewers vs. New York Yankees Game on March 27 Generated Largest National Opening Day Audience in Seven Years
The Brewers vs. Yankees game averaged 1.93 million viewers, peaking with 2.23 million viewers.
[03/27/25 - 11:00 AM]
"Survivor" Hits Broadcast and Live Streaming Season Highs
The telecast averaged 4.50 million broadcast viewers up +7% from its season-to-date average, and up +13% from its season-to-date average live streaming on Paramount+.
[03/25/25 - 03:24 PM]
ESPN Platforms Scores Second Most-Watched First and Second Rounds of the NCAA Women's Tournament on Record
Through two rounds, the 2025 Women's Division I Basketball Tournament is averaging 602,000 viewers, the second-highest audience through this point since 2009.
[03/25/25 - 12:01 PM]
Netflix Top 10 Week of March 17: "Adolescence" Grips Viewers for Second Week at No. 1
Checking in at No. 2 on the English TV list was "The Residence," the latest series from Shondaland; the screwball whodunit racked up 6.4 million views.

[03/25/25 - 11:01 AM]
Investigation Discovery's "A Body in the Snow: The Trial of Karen Read" Reaches More Than 6.3 Million Viewers Across Linear and Streaming
In its time period, the series helped ID rank as the #2 non-sports/news cable net among W25-54, averaging a .47 W25-54 L3 rating and increasing the time period's ratings by +58%.

[03/21/25 - 01:30 PM]
"Live with Kelly and Mark" Grows Remarkably in All Key Measures During Show's Festive Post-Oscars Week
The annual Monday morning post-Oscars show from the famed Dolby Theatre in Hollywood scored 2.650 million Total Viewers and was the show's second most-watched telecast of the entire season.
[03/21/25 - 10:10 AM]
"Opry 100: A Live Celebration" Drew 5.3 Million Viewers Wednesday Night Across NBC and Peacock
It was the most-watched program of the night among all the broadcast networks against mostly original programming.
[03/18/25 - 02:02 PM]
ESPN Earns Event Record Viewership for Formula 1 Australian Grand Prix
ESPN's live telecast of the Formula 1 Australian Grand Prix this past weekend drew an average of 1.1 million viewers, the largest U.S. television audience ever for the event.
[03/18/25 - 12:01 PM]
Netflix Top 10 Week of March 10: "The Electric State" Energizes, "Adolescence" Excels in This Week's Top 10
Viewers also sought laughs from the Mindy Kaling comedy "Running Point" - starring Kate Hudson and set to return for Season 2 - which scored the No. 2 spot in English TV (6 million views).
[03/18/25 - 10:49 AM]
NBA on ABC Regular Season Viewership Up Double-Digits From Last Year
The "NBA Saturday Primetime on ABC" series won the night among all viewers seven out of 10 times, and among viewers younger than 50 eight out of ten times.
[03/17/25 - 11:08 AM]
"The Way Home" Finishes Thrilling Third Season as #1 Most-Watched Program on Entertainment Cable Among Women 25-54
The riveting finale was the #1 most-watched program on Friday with Women 18+, leaving viewers eager to dive back into the time-traveling pond filled with rich family history and spellbinding mystery.
[03/14/25 - 09:31 AM]
Return of AMC's "Dark Winds" Attracts 2.2 Million Premiere Night Viewers
On AMC+, the series continued its trajectory of viewership growth every season, with the season three premiere up more than 50 percent in viewership over season two, and doubling subscriber acquisition over the previous season.
[03/12/25 - 10:06 AM]
"The Last of Us" Season 2 Trailer Shatters Records, Becoming HBO and Max's Most-Watched Original Trailer with 158 Million Views
The trailer outperformed previous "The Last of Us" trailers and teasers by a margin of at least 160%.
[03/11/25 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week
"Nightline" also improved year to year in Total Viewers and Adults 18-49.