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[09/23/14 - 09:03 AM]
"60 Minutes" Delivers Its Largest Premiere Audience in 17 Years
CBS further spins the numbers for Sunday, September 21.
[via press release from CBS]

"60 MINUTES" DELIVERS ITS LARGEST PREMIERE AUDIENCE IN 17 YEARS

CBS Newsmagazine is the # 1 Non-Sports Program of the Week and #2 Overall on Nielsen's Top 10 List

Makes Top 10 in Key Demos

60 MINUTES began its 2014-2015 season by delivering its biggest premiere audience since 1997, drawing 17.88 million viewers as the week's most-watched non-sports program. The large audience landed 60 MINUTES at #2 on Nielsen's top 10 list, second only to NFL football.

America's #1 news program also scored its highest premiere household rating since 1999, scoring a 10.9/17. In the key demos, the CBS News magazine delivered its best premiere numbers since 2005, posting a 4.4/11 in adults 25-54 and a 3.5/10 in adults 18-49, according to Nielsen live plus same day ratings for Sept. 21 - good for top 10 finishes in both those measures.

Sunday's broadcast featured a timely report from Iraq by Scott Pelley on the Islamic State in Iraq and Syria, or ISIS, on the eve of the allied bombing campaign against the militants, and a Steve Kroft story about the growing concerns over a simple refund scam that has been siphoning billions of dollars from the IRS.

CBS News Chairman Jeff Fager is the executive producer of 60 MINUTES.





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· 60 MINUTES (CBS)




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