or


[03/18/15 - 08:23 AM]
"S.H.I.E.L.D." Is Up Week to Week and Continues to Improve Its Slot Year to Year
ABC spins the numbers for Tuesday, March 17.
[via press release from ABC]

ABC's SHIELD is Up and Continues to Improve its Time Slot

Marvel's Agents of S.H.I.E.L.D. (9-10pm - 4.3 million and 1.6/5 in AD18-49): More than doubling its young adult lead-in at 9pm (+128% over an encore Repeat After Me), ABC's Marvel's Agents of S.H.I.E.L.D. built week to week in Total Viewers (+13% - 4.3 million vs. 3.8 million) and Adults 18-49 (+7% - 1.6/5 vs. 1.5/4). The show also spiked 22% week to week with Men 18-34. S.H.I.E.L.D. ran a strong second in the hour in Adults 18-49 (nearly tying NBC's The Voice-led comedy premieres - 1.6/5 vs. 1.8/5) and was #1 in its slot across all key Men demos (M18-34/M18-49/M25-54).

· For the 3rd straight week since its mid-season return, the ABC drama improved its hour by double digits year to year in Adults 18-49 (+14% over original comedies on 3/18/14). And on average season to date, S.H.I.E.L.D. is growing the time slot for ABC by 27% in the key young adult sales demo (2.8/8 vs. 2.2/6) over the comparable weeks last season.

Quick Take for Tuesday, March 17, 2015 (Fast Affiliate Live + Same Day Ratings)

"S.H.I.E.L.D." Is Up Week to Week and Continues to Improve Its Slot Year to Year

Tuesday Night (03/17/15) -- ABC Total Viewer and Adult 18-49 Projections

"S.H.I.E.L.D.": Live + 3 = 6.5 million/2.3 rating and Live + 7 = 7.3 million/2.6 rating

Live + Same Day Fast Affiliate Results:

"Marvel's Agents of S.H.I.E.L.D." (9:00-10:00 p.m. - 4.3 million and 1.6/5 in AD18-49):

More than doubling its young adult lead-in at 9:00 p.m. (+128% over an encore "Repeat After Me"), ABC's "Marvel's Agents of S.H.I.E.L.D." built week to week in Total Viewers (+13% - 4.3 million vs. 3.8 million) and Adults 18-49 (+7% - 1.6/5 vs. 1.5/4). The show also spiked 22% week to week with Men 18-34. "S.H.I.E.L.D." ran a strong second in the hour in Adults 18-49 (nearly tying NBC's "The Voice"-led comedy premieres - 1.6/5 vs. 1.8/5) and was No. 1 in its slot across all key Men demos (M18-34/M18-49/M25-54).

· For the 3rd-straight week since its mid-season return, the ABC drama improved its hour by double digits year to year in Adults 18-49 (+23% over original comedies on 3/18/14). And on average season to date, "S.H.I.E.L.D." is growing the time slot for ABC by 27% in the key young adult sales demo (2.8/8 vs. 2.2/6) over the comparable weeks last season.

A note about DVR penetration: DVR penetration in the Nielsen sample is currently at 49% in U.S. TV Homes. More viewers are watching shows on their own timetables, which are increasingly not reflected in the overnight Live + Same Day numbers. As a result, the Live + 7 Day ratings are the most accurate measure to gauge the size of the TV audience

Projections Rationale:

Lifts vs. L+SD are based on the 2014-15 season for premiere telecast or an average for originals (excluding the premiere).

Returning shows: Profile based on same show (either premiere or averages for originals).

New Series: Based on similar series.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings for 03/17/15.





  [march 2015]  
S
M
T
W
T
F
S


· MARVEL'S AGENTS OF SHIELD (ABC)
· REPEAT AFTER ME (ABC)
· VOICE, THE (NBC)




most recent ratings | view all posts
[06/27/25 - 02:29 PM]
"Live with Kelly and Mark" Gears Up for Summer Rising Week to Week in All Key Measures
Wednesday, June 11, was the most-viewed day of the week among Total Viewers (2.164 million).
[06/27/25 - 10:31 AM]
"Jimmy Kimmel Live" Tops Late-Night in Adults 18-49 for Third Week in a Row
Winning three of five nights in Kimmel's final week before summer guest hosts, Thursday, June 19, was the show's strongest night among Adults 18-49 (0.35 rating).
[06/25/25 - 11:55 AM]
Prime Video Finishes Groundbreaking First Season of Exclusive NASCAR Coverage
According to Nielsen, NASCAR on Prime posted a season average of 2.16 million viewers (AMA P2+) across five events, and attracted droves of younger viewers to its live coverage.

[06/25/25 - 07:58 AM]
ABC News Primetime Special "Karen Read: The Verdict - A Special Edition of 20/20" Ranks #1 Across All of Broadcast and Cable in Adults 18-49
Plus: "Karen Read: The Verdict" placed No. 1 based on views among all titles on Hulu on Thursday (6/19), Friday (6/20) and Saturday (6/21).
[06/24/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Target Demos 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week, and Claims Top Spot in Total Viewers for the 5th Straight Week
On Monday (6/16/25), "Nightline" scored its most-watched telecast (1.112 million) in 5 months.
[06/24/25 - 12:01 PM]
Netflix Top 10 Week of June 16: "Tyler Perry's Straw" Leads Top 10 for Third Week, "The Waterfront" Swims to No. 1
Plus: "Ginny & Georgia" Season 3 racked up another 8.1 million views and felt peachy keen at No. 2, while Season 2 landed at No. 8 and Season 1 at No. 10, with an additional 2.7 million views each.
[06/24/25 - 08:42 AM]
Third Most-Watched WNBA Game Ever on ESPN: Indiana Fever vs Las Vegas Aces Averaged 1.7 Million Viewers, Up 52% from Last Year's ESPN Average
Said coverage peaked at 2.2 million viewers.
[06/23/25 - 12:09 PM]
Indiana Pacers vs. Oklahoma City Thunder Game 7 on ABC and ESPN+ Is Most-Watched NBA Finals Game in Six Years
The seven-game series averaged 10,266,000 viewers and delivered the seven most-watched broadcasts on all of television since the first week of May.

[06/18/25 - 09:01 AM]
Murder Mystery May Drives Acorn TV to the Most Successful Month In Its History
Total hours watched surpassed 20 million for the first time in Acorn TV history, with unique engaged subscribers also achieving an all-time high, up double digits from the streamer's average over the past 12 months.
[06/17/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54 and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
On Wednesday, "Nightline" scored its most-watched telecast (1.049 million) in 5 months and strongest delivery in Adults 25-54 (404,000) in 1 year.
[06/17/25 - 12:01 PM]
Netflix Top 10 Week of June 9: "Tyler Perry's Straw" Has Biggest Week for a Film in 2025
"Ginny & Georgia's" third season maintained its No. 1 spot on the English TV List with 16.9 million views, as fans saw their favorite characters pushed "to the limit."

[06/17/25 - 07:27 AM]
ESPN Delivered Third Most-Watched WNBA Game Ever on ABC: New York Liberty Vs Indiana Fever Averaged 2.2 Million Viewers, Up 76% from Last Year's ABC Average
Said coverage peaked at 2.8 million viewers.
[06/10/25 - 04:46 PM]
Premiere Episode of NBC's New Unscripted Series "Destination X" Is Now Up to 4.2 Million Viewers Across All Platforms
To date, the series has reached more than 9 million viewers across all platforms.
[06/10/25 - 02:18 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for the 3rd Consecutive Week
On Thursday, "Nightline" scored its strongest telecast in Adults 25-54 (259,000) in nearly 3 months and best Adults 18-49 delivery (202,000) in 5 months.
[06/10/25 - 12:01 PM]
Netflix Top 10 Week of June 2: "Straw" Moves Viewers, "Ginny & Georgia" Has Peachy Season 3 Premiere in Top 10
Plus: UK crime thriller "Dept. Q" cracked the code and climbed to No. 2 in its second week (8.9 million views).