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[09/18/15 - 07:08 AM]
"Thursday Night Football" on CBS and NFL Network Earn Best Ever Ratings
CBS spins the numbers for Thursday, September 17.
[via press release from CBS]

"THURSDAY NIGHT FOOTBALL" ON CBS AND NFL NETWORK EARN BEST EVER RATINGS

Denver-Kansas City Earns Rating/Share of 14.3/25 in Metered Markets

CBS and NFL Network's opening night broadcast of THURSDAY NIGHT FOOTBALL earned its best ever ratings with an average overnight household rating/share of 14.3/25, +4% from last year's Pittsburgh at Baltimore game on CBS and NFL Network (13.7/23; 9/11/14), in the 56 metered markets. Last year's Pittsburgh-Baltimore game was previously the highest-rated TNF broadcast.

Last night's Denver-Kansas City pregame and game coverage on CBS and NFL Network from 8:00-11:00 PM averaged a primetime household rating/share of 12.9/23, which matched the comparable premiere of CBS-NFL Network coverage for Pittsburgh-Baltimore last year (12.9/22; 9/11/14).

Last's night primetime on CBS and NFL Network beat the combined delivery of NBC, ABC and FOX by +90% (6.8/12). CBS/NFL Network's overnight rating/share of 12.9/23 in primetime beat each of the broadcast networks: +1333% better than FOX (0.9/2), +461% better than ABC (2.3/4), and +258% better than NBC (3.6/6).

Last night's game HH rating/share peaked at 15.0/30 from 11:30 PM-12:00 Midnight, ET.

THURSDAY NIGHT FOOTBALL will continue next week on September 24 with Washington at N.Y. Giants.

RATINGS NOTE: CBS and NFL Network are reporting audience data for the game and related programming, the way it was sold to advertisers, as a gross rating from CBS and NFL Network.

"THURSDAY NIGHT FOOTBALL" ON CBS AND NFL NETWORK IS MOST-WATCHED AND HIGHEST-RATED EVER WITH 21.117 MILLION VIEWERS AND A RATING/SHARE OF 12.9/24

CBS and NFL Network's season debut broadcast of THURSDAY NIGHT FOOTBALL on Thursday, Sept. 17 featuring Denver-Kansas City was the most-watched and highest-rated TNF broadcast ever (Nielsen Live + Same Day fast national ratings).

Last night's game was seen by an average of 21.117 million viewers, +2% from last year's 20.777 million, and earned an average national household rating/share of 12.9/24, +2% from last year's 12.7/22 for the comparable premiere broadcast on CBS and NFL Network (Pittsburgh-Baltimore; 9/11/14).

Pittsburgh at Baltimore's TNF season opener on CBS and NFL Network last year was the previous most-watched and highest-rated TNF game.

Primetime on CBS and NFL Network last night more than doubled the combined viewership of NBC, ABC and FOX (+101%). CBS/NFL Network's viewership of 19.052 million in primetime was +1,292% better than FOX (1.369m), +563% better than ABC (2.875m) and +263% better than NBC (5.246m).

Last's night primetime on CBS and NFL Network beat the combined delivery of NBC, ABC and FOX by +84%. CBS/NFL Network's HH rating/share of 11.6/21 in primetime beat each of the broadcast networks: +1,189% better than FOX (0.9/2), +452% better than ABC (2.1/4) and +252% better than NBC (3.3/6).

Viewer average of the game peaked at 22.912 million viewers from 9:30-10:00 PM, ET and the game HH rating/share peaked at 14.2/30 from 11:30-11:53 PM, ET.

The record viewership and rating for the 2015 season opener of THURSDAY NIGHT FOOTBALL comes on the heels of the most-watched NFL Kickoff Weekend ever, with an average of 19.9 million viewers for NFL games (Sept. 10-14), topping the average 19.6 million viewers for 2013's Kickoff Weekend.

THURSDAY NIGHT FOOTBALL continues next week on Sept. 24 with Washington at N.Y. Giants.

RATINGS NOTE: CBS and NFL Network are reporting audience data for the game and related programming, the way it was sold to advertisers, as a gross rating from CBS and NFL Network.





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· THURSDAY NIGHT FOOTBALL (AMAZON)




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