or


[10/16/15 - 08:28 AM]
For the 4th Straight Week, ABC's TGIT Lineup Dominates Its Non-Sports Competition with the Top 3 Entertainment Telecasts of the Evening
ABC spins the numbers for Thursday, October 15.

[via press release from ABC]

ABC Doubles its Non-Sports Competition on Thursday in with the Top 3 Dramas

Live + Same Day Results:

ABC Thursday Prime (8-11pm - 7.6 million and 2.2/7 in AD18-49): On a night full of sports competition from the MLB Playoffs and Thursday Night Football, ABC (7.6 million and 2.2/7) marked its 4th straight Thursday this season as the dominant #1 non-sports net, outdelivering NBC's drama lineup (4.9 million and 1.1/4) by 56% in Total Viewers and 100% in Adults 18-49 and Fox's drama lineup (4.4 million and 1.0/3) by 73% in Total Viewers and 120% in Adults 18-49. ABC's TGIT lineup once again won the night across key Women (W18-34/W18-49/W25-54) and with playback will significantly close the Adult 18-49 gap with CBS on the night. ABC's Thursday lineup showed strong retention, holding 96% of last week's Adult 18-49 delivery (2.3/8).

· For the 4th straight week this season, ABC's TGIT schedule delivered the Top 3 entertainment programs on Thursday in Adults 18-49 with Grey's Anatomy (2.2/8), Scandal (2.3/7) and How to Get Away with Murder (2.0/7).

· Live + 3 Ratings for Last Week: ABC's Thursday dramas stood as the night's top gainers in TV playback with Adults 18-49, adding 1.2-1.3 rating points after 3 days of TV playback: Grey's Anatomy (+1.2 points to deliver a 3.4 rating), Scandal (+1.3 points to a 3.9 rating) and How to Get Away with Murder (+1.2 points to a 3.4 rating).

Please Note: Both Grey's and Murder adjusted up 1-tenth in the National ratings last week.

· At 8pm, ABC's Grey's was up 5% from its week-ago Fast Affiliate Adult 18-49 rating (2.2/8 vs. 2.1/8) and doubled its drama competition in the hour on both NBC (Heroes Reborn = 1.1/4) and Fox (Bones = 1.1/4).

· At 9pm, Scandal (2.3/7) beat NBC's The Blacklist by 64% (1.4/4) in Adults 18-49 and Fox's Sleepy Hollow by 188% (0.8/3).

· At 10pm, Murder nearly tripled NBC's The Player in Adults 18-49 (best-yet +186% - 2.0/7 vs. 0.7/2).

Quick Take for Thursday, October 15, 2015 (Fast Affiliate Live + Same Day Ratings)

For the 4th Straight Week, ABC's TGIT Lineup Dominates its Non-Sports Competition with the Top 3 Entertainment Telecasts of the Evening

"Grey's" Doubles NBC's "Heroes Reborn" and Fox's "Bones"

"Scandal" Tops "The Blacklist" by 64% and "Sleepy Hollow" by 188%

"Murder" Nearly Triples NBC's "The Player" in the 10pm Hour

Thursday (10/15/15) - ABC Viewer and Adult 18-49 Projections, including Multiplatform + 35 Days

"Grey's Anatomy": L3 = 12.4 million/3.2 rating, L7 = 13.3 million/3.5 rating and MP+35 = 4.5 rating

"Scandal": L3 = 11.8 million/3.5 rating, L7 = 12.5 million/3.6 rating and MP+35 = 4.6 rating

"HTGAWM": L3 = 10.7 million/3.1 rating, L7 = 11.4 million/3.1 rating and MP+35 = 4.2 rating

Live + Same Day Results:

ABC Thursday Prime (8:00-11:00 p.m. - 7.6 million and 2.2/7 in AD18-49):

On a night full of sports competition from the MLB Playoffs and Thursday Night Football, ABC (7.6 million and 2.2/7) marked its 4th straight Thursday this season as the dominant No. 1 non-sports net with the Top 3 entertainment shows. The Net outdelivered NBC's drama lineup (4.9 million and 1.1/4) by 56% in Total Viewers and 100% in Adults 18-49 and Fox's drama lineup (4.4 million and 1.0/3) by 73% in Total Viewers and 120% in Adults 18-49. ABC's TGIT lineup once again won the night across key Women (W18-34/W18-49/W25-54) and with playback will significantly close the Adult 18-49 gap with CBS on the night.

· ABC's Thursday lineup showed strong retention, holding 96% of last week's Adult 18-49 delivery (2.3/8).

· Live + 3 Ratings for Last Week: ABC's Thursday dramas stood as the night's top gainers in TV playback with Adults 18-49, adding 1.2-1.3 rating points after 3 days of TV playback: "Grey's Anatomy" (+1.2 points to deliver a 3.4 rating), "Scandal" (+1.3 points to a 3.9 rating) and "How to Get Away with Murder" (+1.2 points to a 3.4 rating).

Please Note: Both "Grey's" and "Murder" adjusted up 1-tenth in the National ratings last week.

"Grey's Anatomy" (8:00-9:00 p.m. - 8.2 million and 2.2/8 in AD18-49):

At 8:00 p.m., ABC's "Grey's Anatomy" was up 5% from its week-ago Fast Affiliate Adult 18-49 rating (2.2/8 vs. 2.1/8) and doubled its drama competition in the hour on both NBC ("Heroes Reborn" = 1.1/4) and Fox ("Bones" = 1.1/4).

"Scandal" (9:00-10:00 p.m. - 8.0 million and 2.3/7 in AD18-49):

Building on its lead-in at 9:00 p.m., ABC's "Scandal" (2.3/7) beat NBC's "The Blacklist" by 64% (1.4/4) in Adults 18-49 and Fox's "Sleepy Hollow" by 188% (0.8/3). In addition, "Scandal" attracted 1.2 million more viewers than "The Blacklist" (8.0 million vs. 6.8 million).

"How to Get Away with Murder" (10:00-11:00 p.m. - 6.7 million and 2.0/7 in AD18-49):

At 10:00 p.m., ABC's "How to Get Away with Murder" nearly tripled NBC's "The Player" in Adults 18-49 (best-yet +186% - 2.0/7 vs. 0.7/2). "Murder" also drew 2.7 million more viewers than "The Player" (6.7 million vs. 4.0 million).

A note about DVR penetration: DVR penetration in the Nielsen sample is currently at 48% in U.S. TV Homes. More viewers are watching shows on their own timetables, which are increasingly not reflected in the overnight Live + Same Day numbers. As a result, the Live + 7 Day ratings are the most accurate measure to gauge the size of the TV audience.

Projections Rationale:

Lifts vs. L+SD are based on the 2014-15 season for premiere telecast or an average for originals (excluding the premiere).

Returning shows: Profile based on same show (either premiere or averages for originals).

New Series: Based on similar series.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 10/15/15.





  [october 2015]  
S
M
T
W
T
F
S
    


· BLACKLIST, THE (NBC)
· BONES (FOX)
· GREY'S ANATOMY (ABC)
· HEROES (NBC)
· HOW TO GET AWAY WITH MURDER (ABC)
· PLAYER, THE (NBC)
· SCANDAL (ABC)





most recent ratings | view all posts
[10/03/25 - 02:17 PM]
ESPN's Record-Setting '25 MLB Wild Card Series
Across eight games, the MLB Wild Card Series is averaging 4.4 million viewers, up 65% from last year.

[10/03/25 - 12:07 PM]
"Dancing with the Stars" Continues to Shatter Records - Growing Two Weeks in a Row Since Season Premiere for First Time Since 2005
Plus: "High Potential" hit a season high in Total Viewers (4.24 million), growing by double digits over the show's comparable third episode from last fall.

[10/02/25 - 04:09 PM]
ESPN Delivers the Most-Watched WNBA Semifinals Ever
Game 5 between the Indiana Fever and the Las Vegas Aces averaged 1.8 million viewers, peaking at 2.1 million.

[10/02/25 - 02:51 PM]
ESPN's Record-Setting Day One of MLB Wild Card Series
Coverage of Red Sox versus Yankees averaged 6.5 million viewers, peaking at 9.9 million.

[10/02/25 - 11:00 AM]
"Survivor" and "The Amazing Race" Season Premieres Hit Their Largest 3-Day Streaming Viewerships Ever
The "Survivor" season 49 premiere grew to 6.83 million viewers with three days of multiplatform viewership; while "The Amazing Race" season 38 premiere grew to 4.01 million viewers.

[10/02/25 - 09:38 AM]
"Celebrity Wheel of Fortune" Scores on Friday Nights with Biggest Total Viewer Audience in Nearly Two Years
"Celebrity Wheel of Fortune" stood as the No. 1 program of the night, rising by double digits in Total Viewers over its previous season premiere.

[10/01/25 - 10:27 AM]
"Big Brother" Season Finale Is Most-Watched Episode in Over Three Years
The finale was up +33% from its year ago finale and up +33% from this season's average.

[09/30/25 - 03:44 PM]
ESPN and ABC Win College Football's Week 5; "College GameDay's" Most-Viewed Season Rolls On
ABC is off to its best start ever with 7.1 million average viewers per game, and the network has aired eight of the top 10 most-viewed games this season.

[09/30/25 - 02:08 PM]
Packers-Cowboys OT Thriller Averages 26.9 Million Viewers on NBC & Peacock, As NBC Sports Opens with Best Four-Week Audience Average in 20 Seasons of NBC "SNF"
The audience peaked at 29.9 million viewers in the second quarter (9-9:15 p.m. ET).

[09/30/25 - 12:01 PM]
Netflix Top 10 Week of September 22: "Wayward" Lures Viewers at No. 1, "KPop Demon Hunters" Sets Top 10 Record
New on Netflix this week is "House of Guinness," a historical drama series created by Steven Knight, which debuted at No. 3 on the English TV list with 5.2 million views.

[09/30/25 - 10:24 AM]
"High Potential" Season Premiere Vaults to Nearly 16 Million in First Week Across Platforms
This marks ABC's best season premiere for a drama among Total Viewers in five years.

[09/29/25 - 06:06 AM]
ESPN's 2025 MLB Game Viewership Up 21 Percent from Last Year
Coverage delivered 1.8 million viewers on average across 30 games this season.

[09/26/25 - 01:11 PM]
"Dancing with the Stars" Week Two Delivers Over 5 Million Total Viewers Rising Over Season Premiere for First Time in 14 Years
Once again, the show led its time period and stood as the No. 1 show of the night in Total Viewers (5.46 million) and Adults 18-49 (1.02 rating).

[09/25/25 - 02:05 PM]
Viewers Have Watched More Than 8 Billion Minutes of "Big Brother" This Summer - Up +27% from Last Year
Multiplatform average episode viewership grew to 5.1 million, up +23% versus last year in 35-days of viewing, outpacing the competition.

[09/24/25 - 02:47 PM]
"Jimmy Kimmel Live" Returned on Tuesday to 6.26 Million Total Viewers on Broadcast, According to Initial Live+Same Day Measurement
In addition to linear ratings, the monologue has garnered more than 26 million views across YouTube and social platforms.