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[01/24/16 - 08:38 AM]
"Saturday Night Live" Tops Season Averages, Year-Ago Results
NBC spins the numbers for Saturday, January 23.
[via press release from NBC]

"SATURDAY NIGHT LIVE" TOPS SEASON AVERAGES, YEAR-AGO RESULTS

NBC SPORTS' PRIMETIME COVERAGE OF THE U.S. FIGURE SKATING CHAMPIONCHIPS GROWS TO ITS TOP RATINGS IN A NON-WINTER OLYMPIC YEAR SINCE 2012

UPDATE: Averages have been updated with results from the New York market.

In Late-Night Metered-Market Household Averages for Saturday Night:

· The Jan. 23 telecast of "Saturday Night Live," with host Ronda Rousey and musical guest Selena Gomez (and featuring an appearance by Tina Fey as Sarah Palin), averaged a 5.0 rating, 12 share in household results from the 56 markets metered-by Nielsen Media Research (the Raleigh-Durham market is currently excluded, ratings may include some preemptions for local weather coverage) and a 2.5/11 in adults 18-49 in the 25 markets with local people meters.

· "Saturday Night Live" was the #1 telecast of the night on the Big 4 networks in metered-market households and in 18-49 in the local people meters, ahead of all primetime programming on those networks in both measures.

· "Saturday Night Live" is up +9% versus the show's season averages for originals in households (5.0 vs. 4.6) and up +14% 18-49 in the local people meters (2.5 vs. 2.2).

· Versus the same night last year, "SNL" grew +6% in metered-market households (5.0 vs. 4.7 on Jan. 24, 2015) and up +14% in 18-49 in the local people meters (2.5 vs. 2.2).

· Note that "SNL" adds significant viewership via time-shifting, with originals growing by +52% going from L+SD to L+7 in adults 18-49 (1.84 to 2.79) and +2.252 million persons in total viewers (6.236 million to 8.488 million).

Saturday Primetime Ratings (Note: Some local preemptions for weather coverage):

· NBC Sports' primetime coverage of the "U.S. Figure Skating Championships" (0.6/2 in 18-49, 3.7 million viewers overall from 8-11 p.m. ET) is up +20% or 0.1 of a point versus NBC Sports' year-ago coverage in adults 18-49 (0.6 vs. 0.5 on Saturday, Jan. 24, 2015) and up +11% in total viewers (3.695 million vs. 3.334 million).

· These are the top "U.S. Figure Skating Championship" primetime ratings in a non-Winter Olympic year since 2012 (0.6/2 in 18-49, 3.711 million viewers overall). In 18-49, the 0.6 equals the event's highest rating in a non-Olympic year since 2009 (0.8/2).

· From its first half-hour to its sixth, the "U.S. Figure Skating Championships" grew by 0.2 of a point or +33% in 18-49 rating (0.6 to 0.8) and by +24% in total viewers (3.5 million to 4.3 million).

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





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· SATURDAY NIGHT LIVE (NBC)




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