or


[04/15/16 - 11:08 AM]
ABC's and ESPN's Viewership and Ratings Up for 2015-16 NBA Regular-Season
ABC and ESPN spin the numbers for their NBA coverage to date.

[via press release from ESPN]

ABC's and ESPN's Viewership and Ratings Up for 2015-16 NBA Regular-Season

· Double-Digit Audience Increases on ESPN; New NBA Saturday Primetime on ABC Franchise Delivers Strong Numbers

· NBA on WatchESPN Sees Significant Growth; 527 Million Total Minutes of NBA Action Streamed This Season

Viewership and ratings for the 2015-16 NBA regular season were up on both ABC and ESPN, compared to last season, according to Nielsen. After 16 NBA games on ABC, including the company's new NBA Saturday Primetime on ABC series and a Christmas doubleheader, the network averaged 3,926,000 viewers (p2+) and a 2.3 U.S. household rating. This is up nine percent and five percent from 3,588,000 viewers and a 2.2 rating last season.

At the conclusion of 76 NBA games on ESPN, the network averaged 1,652,000 viewers (p2+) and a 1.1 U.S. household rating. Both metrics are up 10 percent from 1,504,000 viewers and a 1.0 rating last season.

ESPN's and ABC's new franchise - NBA Saturday Primetime on ABC presented by La Quinta - consistently scored for the company in its inaugural season. The eight-game series averaged 3,466,000 viewers (p2+) and a 2.1 U.S. household rating. NBA Saturday Primetime on ABC won the night across all of television five times in key male and people demos.

In addition, NBA Countdown - ABC's NBA pregame show - averaged 1,556,000 viewers (p2+) and a 1.0 U.S. household rating, up 26 percent and 11 percent from 1,232,000 viewers and a 0.9 rating last season.

Continued WatchESPN growth

The WatchESPN audience was also up for the 2015-16 NBA regular season, compared to last year. A total of 527 million minutes were streamed, 12 percent more than the previous three seasons combined. In total, WatchESPN averaged 4,600,000 total minutes streamed per game, up 77 percent from the 2014-15 regular season. Additionally, it captured an average of 140,000 unique viewers per game and an average minute audience of 37,000, up 75 percent and 90 percent year over year.

ABC and ESPN Highlights:

· In its inaugural season, NBA Saturday Primetime on ABC was home to the most-watched (non-Christmas) regular-season NBA game on any network since 2014 when the Golden State Warriors met the Oklahoma City Thunder (Feb. 27, 2016: 5,322,000 viewers, p2+).

· ESPN televised its most-watched (non-Christmas) regular-season game in more than two years, since 2014, when the Golden State Warriors set the NBA record for most wins in a season against the Memphis Grizzlies (April 13, 2016: 3,649,000 viewers, p2+).

· ESPN2 delivered its most-watched NBA game in its history when Kobe Bryant of the Los Angeles Lakers played in his final game against the Utah Jazz (April 13, 2016: 3,465,000 viewers, p2+).

· The most-watched game this season across any network was the Christmas NBA Finals rematch between the Golden State Warriors and Cleveland Cavaliers on ABC. It averaged 11,160,000 viewers (p2+) and is the fourth-most watched regular-season game on any network as far as records go back.

· Six of the 10 most-watched NBA regular-season games ever on WatchESPN transpired this season, including the top two simultaneously on April 13, 2016: the Utah Jazz at the L.A. Lakers (average minute audience of 138,000) and the Memphis Grizzlies at the Golden State Warriors (average minute audience of 111,000).

The 2016 NBA Playoffs will start and finish across ESPN networks, beginning with a quadruple-header this Saturday, April 16, including the 73-win Golden State Warriors' playing host to the Houston Rockets on ABC at 3:30 p.m. ET. More details, including a full schedule and commentator assignments, are available on ESPN Media Zone.





  [april 2016]  
S
M
T
W
T
F
S
     


· NBA SATURDAY PRIMETIME ON ABC (ABC)





most recent ratings | view all posts
[12/15/25 - 09:19 AM]
Driven by Strong November Viewership, ESPN Earns Third Straight Month of Year-Over-Year Audience Growth for Weekday Studio Programming
Highlights include "The Pat McAfee Show" having its most-viewed November of all time across linear and YouTube with 445,000 average viewers per show and "NFL Live" reaching its second most-watched November since 2016 with 445,000 average viewers.

[12/12/25 - 03:04 PM]
ESPN Scored Most-Watched Jimmy V Women's Classic Ever; Men's Classic Most-Watched in Five Years
The former averaged 1.0 million viewers, peaking with 1.3 million.

[12/11/25 - 03:15 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Target Demos
The series also saw gains on the same week last year in Adults 25-54 and Adults 18-49.

[12/10/25 - 02:59 PM]
FOX NFL Scores Massive Week 14 Viewership
28 million viewers watched FOX Sports' Week 14 "America's Game of the Week," featuring the Green Bay Packers divisional win over the Chicago Bears.

[12/10/25 - 12:08 PM]
NBCU's November to Remember Showcases the Power of Company's Programming
"All Her Fault" became the most-watched original series launch in Peacock history with 46 million hours.

[12/10/25 - 09:54 AM]
ABC Unwraps Holiday Presentations of Fan Favorite Shows
"Dancing with the Holidays" was the top-performing holiday-themed special across the broadcast networks among Adults 18-49 in two years.

[12/09/25 - 04:11 PM]
"College GameDay" Delivers Second Most-Watched Conference Championship Episode Ever; ABC/ESPN Score Second Most-Watched Conference Championship Week Since 2014
The SEC Championship delivered 16.9 million viewers on Saturday, December 6.

[12/09/25 - 02:03 PM]
18.3 Million Viewers Tuned in for Big Ten Championship Game on FOX
Indiana's win peaked with 19,993,000 viewers from 11:00-11:15 PM ET.

[12/08/25 - 11:30 AM]
College Football on The CW Network Sees Double Digit Year-Over-Year Viewership Gains for 2025 Season
ACC football experienced the largest year-over-year growth, up 26% in total audience compared to 2024.

[12/05/25 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers
"Nightline" improved on the previous week in Total Viewers and Adults 18-49, hitting nine-week highs in both measures.

[12/05/25 - 02:05 PM]
ESPN Networks Deliver Best College Football Regular Season Since 2011; "College GameDay Built by The Home Depot" Scores Most-Watched Season Ever
ESPN networks aired the most-watched game in 34 of 42 key Saturday windows, including seven of 14 noon windows, 13 of 14 late afternoon windows and all 14 prime windows.

[12/05/25 - 12:35 PM]
2025 CFB Viewership Surges on FOX & FS1
The 2025 regular season wrapped with big numbers for "Big Noon Saturday," "Big Noon Kickoff" and more - including year-over-year gains across the board.

[12/05/25 - 11:00 AM]
CBS Premiere Week Episodes Post Gains and Lead In Live Plus 35-Day Multiplatform Viewership
"Tracker" delivered 17.3 million viewers, up +6% versus its year-ago premiere.

[12/05/25 - 08:45 AM]
ESPN Delivered Most-Watched Women's College Volleyball Season on Record
Said coverage averaged 190,000 viewers, up 36% from the 2024 season.

[12/04/25 - 04:19 PM]
"College GameDay Built By The Home Depot" Delivers Second-Best Regular Season Episode Ever; ESPN Scores Best Rivalry Week Since 2012
The Lone Star Showdown drew over 13 million viewers, peaking with 14.3 million viewers.