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[03/07/24 - 08:00 AM]
"BMF" Season Three Premiere Delivers 5.1 Million Multiplatform Viewers for Starz
The third season, which premiered on Friday, March 1, achieved a series high growing season over season by 25%.

[via press release from Starz]

"BMF" SEASON THREE PREMIERE DELIVERS 5.1 MILLION MULTIPLATFORM VIEWERS FOR STARZ

Third Season Debut Achieves Series High Growing 25% Over Season Two Premiere

Latest Season of Hit Series Launches as Highest-Rated Among Black Households on Cable Across Premiere Weekend

Santa Monica, Calif. - March 7, 2024 - STARZ hit series "BMF" season three delivers 5.1 million multiplatform viewers on its premiere weekend. The third season, which premiered on Friday, March 1, achieved a series high growing season over season by 25%. The new season of the gritty, family drama also launched as the highest-rated among black households on cable across its premiere weekend.

STARZ announced ahead of the season three premiere that "BMF" has been renewed for a fourth season. Production on season four is slated to begin this spring in Atlanta, GA. In announcing the recent renewal, STARZ President of Original Programming Kathryn Busby said, "Fans can't get enough of the history in the making that is BMF. We're thrilled to start working on a new season that will continue bold storytelling of the legend of the Flenory brothers that has proven to resonate so deeply with our viewers."

Inspired by true legends, "BMF" continues the story of brothers Demetrius "Big Meech" Flenory and Terry "Southwest T" Flenory, who rose through the illegal drug trade from the depths of poverty in Detroit to the heights of fame and fortune across America. In season three, Meech moves to Atlanta to expand their empire, facing rival crews and crossing paths with burgeoning hip-hop legends, while Terry holds down the fort in Detroit, facing formidable rivals, old and new.

"BMF" season three stars returning actors Demetrius "Lil Meech" Flenory Jr. ("Euphoria") as "Demetrius Flenory," Da'Vinchi ("All American," "Grown-ish") as "Terry Flenory," Russell Hornsby (Fences, The Hate U Give) as "Charles Flenory," Michole Briana White ("Dead to Me," She Hate Me) as "Lucille Flenory," Steve Harris ("The Practice," Diary of a Mad Black Woman) as "Detective Bryant," Kelly Hu (The Scorpion King, "The Orville") as "Detective Jin," La La Anthony ("The Chi," Think Like a Man) as "Markisha," Sydney Mitchell ("First Wives Club") as "LaWanda" and Laila D. Pruitt (Secret Headquarters) as "Nicole Flenory." Previously announced special guest stars include Grammy Award winners Dominique "Lil Baby" Jones (It's Only Me, 2022) making his acting debut as "Payne," NE-YO ("Dance Monsters," Hip-Hop Family Christmas Wedding) as "Rodney 'Greeny' Green," 2 Chainz ("The Enforcer") as "Stacks," Grammy-nominated artist and actress Saweetie ("Bel-Air," "Grown-ish") as "Keeya," and Cynthia Bailey ("Real Housewives of Atlanta") as "Gloria."

"BMF" is executive produced by Curtis "50 Cent" Jackson through his G-Unit Film and Television production company (Executive Producer of the "Power" Universe, "For Life," and Hip Hop Homicides), alongside creator, executive producer, and Detroit native Randy Huggins ("Star," "Rebel," "Power") with showrunner and executive producer Heather Zuhlke ("Power," "Southland.") Anthony Wilson and Anne Clements also serve as executive producers on the series. "BMF" is produced through Jackson's G-Unit Film and Television production company in association with Lionsgate Television for STARZ.

Source: Linear - Nielsen Live + Same Day 3/1-3/3/24 cable programs excluding repeats; Multiplatform - Nielsen, STARZ internal data

About "BMF" Season Three

"BMF" continues the story of the inspiring true legends, brothers Demetrius "Big Meech" Flenory (Demetrius Flenory, Jr.) and Terry "Southwest T" Flenory (Da'Vinchi), who founded one of the most influential crime families in the country, the Black Mafia Family. We parachute into the early '90s in season three, with Meech moving to Atlanta, hoping to grow the BMF empire in the south and rise to the top of the Atlanta drug scene. At the same time, Terry remains in the "D," handling business there, not yet aware of all the dangers lurking around the corner. Charles Flenory (Russell Hornsby) and Lucille Flenory's (Michole Briana White) marriage remains on the rocks, and Detective Bryant (Steve Harris), on probation from work, and Detective Jin (Kelly Hu) find themselves on opposite sides of the law, but might find common ground in their determination to take down BMF. Additionally, season three includes special guest stars recurring throughout the season, who cross paths with Meech and Terry in this next phase of their unbelievable journey.

FOLLOW "BMF" on SOCIAL Instagram: @BMFStarz Facebook: @BMFStarz Join the conversation with #BMF and #STARZ

About STARZ

STARZ (www.starz.com), a Lionsgate company, is a leading media streaming platform committed to delivering premium content that amplifies narratives by, about and for women and underrepresented audiences. STARZ is home to the highly rated and first-of-its-kind STARZ app that offers the ability to stream or download STARZ premium content, as well as the flagship domestic STARZ(R) service, including STARZ ENCORE, 17 premium pay TV channels, and the associated on-demand and online services. STARZ is available across digital OTT platforms and multichannel video distributors, including cable operators, satellite television providers, and telecommunications companies. In February 2021, STARZ launched #TakeTheLead, a multi-faceted and innovative inclusion initiative expanding its existing efforts to improve representation on screen, behind the camera and throughout the company.

About Lionsgate

Lionsgate (NYSE: LGF.A, LGF.B) encompasses world-class motion picture and television studio operations aligned with the STARZ premium subscription platform to bring a unique and varied portfolio of entertainment to consumers around the world. The Company's film, television, subscription and location-based entertainment businesses are backed by a 20,000+ title library and a valuable collection of iconic film and television franchises. A digital age company driven by its entrepreneurial culture and commitment to innovation, the Lionsgate brand is synonymous with bold, original, relatable entertainment for audiences worldwide.





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