Ratings Report for Thursday, March 14, 2024
ABC Multiplatform+3 Day Ratings / National Live+3 Day Program Ratings
Epic Drama '9-1-1' Scores Big on New Broadcast Home, ABC
Season Premiere of '9-1-1' Delivers Series' Highest-Rated
Multiplatform Telecast in Nearly 2 Years in Adults 18-49
'9-1-1' Scores Its Most-Streamed Day Ever on Hulu
"9-1-1" (8.85 million Total Viewers and 1.84 rating among AD18-49 in MP+3):
After three days of viewing on its new broadcast home - ABC - as well as on Hulu and digital platforms, "9-1-1" jumped to 8.85 million Total Viewers, marking its most-watched multiplatform telecast since November 2022 - since 11/8/22. In addition, the ABC drama soared to a 1.84 rating among Adults 18-49 to score its highest-rated telecast in nearly 2 years - since 5/16/22.
"9-1-1" picked up nearly +4.00 million Total Viewers (+3.92 million - 8.85 million vs. 4.93 million) after just three days of viewing across all platforms and more than tripled its initial Live+Same Day rating among Adults 18-49 (+207% - 1.84 rating vs. 0.60 rating).
On streaming platforms alone, "9-1-1" hit a new series high in Total Viewers (2.40 million) in its first three days**.
On the day following its season premiere (March 15), "9-1-1" scored its most-streamed day ever on Hulu, with 1.6 million total hours.
Created by Ryan Murphy, Brad Falchuk and Tim Minear, "9-1-1" is produced by 20th Television in association with Ryan Murphy Television and Brad Falchuk Teley-Vision.
Source: The Nielsen Company, preliminary National Live+3 Day Program Ratings and ABC Multiplatform+3 Day data for 3/14/24, or as dated. **Source: Internal data.
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