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[07/28/11 - 08:49 AM]
"Deadliest Catch" Finishes the Season in Winning Style
Discovery spins the numbers for Tuesday, July 26.
[via press release from Discovery]

DEADLIEST CATCH FINISHES THE SEASON IN WINNING STYLE

Hit Series Delivers 3.28 Million Viewers, Series Steams to Number One in All 16 Weeks of Season 7

(Silver Spring, Md.) Tuesday night's DEADLIEST CATCH season finale earned a 2.30 HH / 1.99 P25-54 AA% making it the #1 primetime (8P-11P) cable program for P/M25-54 ratings and delivery and propelling Discovery to the #1 Tuesday primetime (8P-11P) cable network for Men 25-54 and Men 18-49 ratings and delivery.

DEADLIEST CATCH repeated its ratings feat from last year, ranking as the #1 Tuesday non-sports primetime cable telecast among People 25-54 and Men 25-54 ratings and delivery, for 16 weeks in a row. The Tuesday, July 26th episode "Mohawks & Madness, Goodness & Gladness," airing 9pm � 10pm e/p delivered 3.28 million viewers P2+.

During Season 7, premieres of DEADLIEST CATCH averaged a 2.38 HH / 2.13 P25-54 AA% Live+SD; and delivered an average 3.45 million viewers P2+.

"Mohawks & Madness, Goodness & Gladness" also out-delivered most broadcast programs, for Tuesday 7/26/11 prime delivery in key demos. Among Men 25-54, DEADLIEST CATCH was the #4 program in all of television. Among Men 25-54, Catch out-delivered:

- ABC's 101 Ways to Leave a Game Show

- ABC's Wipeout

- ABC's Combat Hospital

- CBS' 48 Hours

- CBS' NCIS

- CBS' NCIS: Los Angeles

- NBC's It's Worth What?

In addition, DEADLIEST CATCH: BEHIND THE SCENES at 10PM was also a top-performer, finishing #3 in all of cable among Men 25-54 delivery. The special delivered 2.19 million viewers P2+, earning a 1.50 HH / 1.27 P25-54 AA%.





  [july 2011]  
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W
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· 101 WAYS TO LEAVE A GAME SHOW (ABC)
· 48 HOURS (CBS)
· COMBAT HOSPITAL (ABC)
· DEADLIEST CATCH (DISCOVERY)
· IT'S WORTH WHAT? (NBC)
· NCIS (CBS)
· NCIS: LOS ANGELES (CBS)
· WIPEOUT (TBS)




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