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[10/11/10 - 12:05 PM]
"Grey's Anatomy," "Hawaii Five-0," "Fringe," "90210" Lead DVR Premiere Week Categories
By The Futon Critic Staff (TFC) |
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LOS ANGELES (thefutoncritic.com) -- Over three million people watched the launch of CBS's "Hawaii Five-0" from their DVRs within a week of its initial broadcast.
Said statistic was one of many released today by Nielsen Media Research regarding the much-ballyhooed "Live+7" numbers for the first week of the 2010-11 season (September 20-26). And while "Five-0" topped the list in total viewers, ABC's "Grey's Anatomy" lead the charge among adults 18-49, adding a 1.4 rating in the key demographic.
Meanwhile, FOX's "Fringe" and NBC's "Parenthood" had the largest percentage of their audience coming from DVRs: both over one third. Among adults 18-49, "90210" was the biggest beneficiary with a whopping 44.40% of said demo being DVR driven.
Here's a breakdown of the 10 top programs in each category. Keep in mind that these numbers are from DVR viewership during days 2-7 after its initial broadcast. DVR viewership on the same day is counted in its live plus same day numbers (i.e. what you see reported each morning).
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Hawaii Five-0 | 3.374 | 23.70% |
| The Mentalist | 3.213 | 20.70% |
| Grey's Anatomy | 2.946 | 20.50% |
| Modern Family | 2.774 | 21.90% |
| House | 2.594 | 24.20% |
| The Event | 2.546 | 23.30% |
| CSI | 2.468 | 16.80% |
| Criminal Minds | 2.434 | 17.20% |
| NCIS | 2.308 | 11.90% |
| Castle | 2.269 | 21.10% |
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Fringe | 2.073 | 36.00%
| | Parenthood | 1.966 | 33.60%
| | The Good Guys | 0.853 | 30.40%
| | Gossip Girl | 0.536 | 29.10%
| | Outlaw | 1.418 | 28.80%
| | 90210 | 0.530 | 28.70%
| | Lone Star | 1.087 | 26.40%
| | Life Unexpected | 0.386 | 26.20%
| | House | 2.594 | 24.20%
| | The Apprentice | 0.922 | 24.00%
| | Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| Grey's Anatomy | 1.4 | 25.90% |
| Modern Family | 1.3 | 25.50% |
| House | 1.2 | 28.60% |
| Hawaii Five-0 | 1.1 | 28.20% |
| The Big Bang Theory | 1.1 | 22.40% |
| The Office | 1.1 | 25.00% |
| CSI | 1.0 | 29.40% |
| The Mentalist | 1.0 | 29.40% |
| Glee | 1.0 | 17.90% |
| Criminal Minds | 1.0 | 25.00% |
| Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| 90210 | 0.4 | 44.40% |
| Fringe | 0.9 | 40.90% |
| Gossip Girl | 0.4 | 40.00% |
| Parenthood | 0.9 | 36.00% |
| Bones | 0.9 | 33.30% |
| One Tree Hill | 0.3 | 33.30% |
| The Good Guys | 0.3 | 33.30% |
| Community | 0.7 | 31.80% |
| Lone Star | 0.4 | 30.80% |
| America's Next Top Model | 0.4 | 30.80% |
And for comparison, here's the same chart from premiere week a year ago (September 21-27, 2009).
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Grey's Anatomy | 2.968 | 17.40% |
| The Mentalist | 2.951 | 19.60% |
| House | 2.880 | 16.70% |
| CSI: Crime Scene Investigation | 2.219 | 13.80% |
| FlashForward | 1.967 | 15.70% |
| Fringe | 1.967 | 34.10% |
| NCIS | 1.925 | 9.30% |
| Criminal Minds | 1.908 | 12.00% |
| CSI: Miami | 1.899 | 13.40% |
| Bones | 1.866 | 20.40% |
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Dollhouse | 0.914 | 36.50% |
| Fringe | 1.967 | 34.10% |
| Melrose Place | 0.464 | 32.30% |
| Smallville | 0.813 | 31.60% |
| 90210 | 0.622 | 31.20% |
| Gossip Girl | 0.602 | 30.40% |
| Heroes | 1.618 | 26.50% |
| Glee | 1.606 | 24.20% |
| The Office | 1.703 | 22.80% |
| Supernatural | 0.606 | 22.70% |
| Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| Grey's Anatomy | 1.5 | 22.40% |
| House | 1.4 | 20.60% |
| The Office | 1.0 | 25.60% |
| CSI: Crime Scene Investigation | 1.0 | 24.40% |
| The Mentalist | 1.0 | 27.80% |
| Heroes | 0.9 | 32.10% |
| Fringe | 0.9 | 39.10% |
| The Big Bang Theory | 0.9 | 19.10% |
| FlashForward | 0.8 | 19.50% |
| Bones | 0.8 | 28.60% |
| Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| Smallville | 0.5 | 50.00% |
| Dollhouse | 0.5 | 50.00% |
| 90210 | 0.4 | 40.00% |
| Fringe | 0.9 | 39.10% |
| Melrose Place | 0.3 | 37.50% |
| Gossip Girl | 0.4 | 36.40% |
| Law & Order | 0.4 | 33.30% |
| Heroes | 0.9 | 32.10% |
| Bones | 0.8 | 28.60% |
| The Mentalist | 1.0 | 27.80% |
Editor's Note: According to Nielsen, DVRs are in 38% of all homes, up from 33% this time a year ago.
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[06/18/25 - 09:01 AM]
Murder Mystery May Drives Acorn TV to the Most Successful Month In Its History
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[06/17/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54 and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
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[06/17/25 - 12:01 PM]
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[06/17/25 - 07:27 AM]
ESPN Delivered Third Most-Watched WNBA Game Ever on ABC: New York Liberty Vs Indiana Fever Averaged 2.2 Million Viewers, Up 76% from Last Year's ABC Average
Said coverage peaked at 2.8 million viewers.
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[06/10/25 - 04:46 PM]
Premiere Episode of NBC's New Unscripted Series "Destination X" Is Now Up to 4.2 Million Viewers Across All Platforms
To date, the series has reached more than 9 million viewers across all platforms.
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[06/10/25 - 02:18 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for the 3rd Consecutive Week
On Thursday, "Nightline" scored its strongest telecast in Adults 25-54 (259,000) in nearly 3 months and best Adults 18-49 delivery (202,000) in 5 months.
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[06/10/25 - 12:01 PM]
Netflix Top 10 Week of June 2: "Straw" Moves Viewers, "Ginny & Georgia" Has Peachy Season 3 Premiere in Top 10
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[06/10/25 - 11:58 AM]
ESPN Delivers Most-Watched NCAA Division I Women's College World Series on Record
The WCWS Finals, featuring Texas and Texas Tech, averaged 2.2 million viewers across linear as the Longhorns claimed their first national championship in the first three-game series since 2021.
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[06/10/25 - 10:54 AM]
TNT Sports' Inaugural Roland-Garros Coverage in U.S. Delivers Record-Breaking Audience & Engagement
Sunday's Men's Singles Final between World #2 Carlos Alcaraz and World #1 Jannik Sinner peaked at 2.6 million viewers at 2:30 p.m. ET and averaged 1.8 million average viewers across TNT and truTV for the entire telecast.
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[06/10/25 - 08:56 AM]
ESPN's Most-Watched Season of "Sunday Night Baseball Presented by Capital One" in Eight Years
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[06/09/25 - 12:46 PM]
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[06/06/25 - 10:42 AM]
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[06/04/25 - 07:01 AM]
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[06/03/25 - 03:04 PM]
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[06/03/25 - 12:01 PM]
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